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★ PromtPress Public Report · Issue # 001

Channel Audit 585 Золотой

585 Золотой
@zolotoy585club ✔️ Largest jewelry chain in Russia ✔️ In-house production 📩Write us: @zolotoy585private https://www.585zolotoy.ru We're on VK: https://vk.com/my585zolotoy We're on MAX:…
17.06.2026
Subscribers
205 531
-4367 per month
ERR (% see posts)
3.0%
daily 1.6%
Reach/post
5.7K
ad reach 3.3K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
205 531
Subscriber reach
2.76%
avg % subs see post
Views/post
5.7K
median 5.7K · 29 days
Posts/week
17.1
for period
7d trend
-3.1%
vs previous week
Reactions/post
129.3
total 9,442 reactions, 877 reposts, 6,303 comments
Post length
246 chars
median 225 · 29 days
Posts analyzed
73
29 days
Ad reach
3.3K
24h avg
Churn / month
-4367
last month
Citation rate
424
citation index · 738 channels mentioned all time
Channel age
8 years 3 months
created 05.03.2018
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which it lost subs.

311.7K267.6K223.5K179.3K135.2K149KJun 25151.3K155.9KAug 25166.9KSep 25194.2KOct 25240.1KNov 25227.4KDec 25241.2KJan 26227.9KFeb 26210.7KMar 26214KApr 26209.2KMay 26206.8KJun 26
Period start
149 009
Now
205 531
Net growth
+56 522
Section 04 · Mentions

Who mentions the channel and how

Citation index 424 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel 'weighs' more than from a 1k subs channel. All-time channel mentions 738 different channels. Below: countries, format, source channels, topics.

Countries mentioning
Russia 99.0%
Iran 0.1%
Belarus 0.1%
Ukraine 0.0%
Uzbekistan 0.0%
Format mentioned in
Mentioned in a separate post 70.7%
In picks with 2-5 channels 20.5%
In picks with 6-10 channels 1.0%
In picks with 11+ channels 7.7%
In suspicious channels (bots) 21.4%
Size of channels mentioning
Micro-channels (up to 1K) 26.4%
1K–10K subs 32.5%
10K–30K subs 15.1%
30K–100K subs 15.0%
over 100K subs 11.0%
Topics mentioned in
Other 26.4%
Blogs 19.4%
Telegram 7.6%
Fashion & Beauty 6.5%
Humor & entertainment 5.8%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should «live».

2.4K
12h
3.3K
24h
+38% vs prev.
4.3K
48h
+30% vs prev.
5K
72h
+15% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
OZOZON 1.1M
YMYandex Market 1M
X-Freeloaders - Lightning 1M
SNMarket discounts 993.1K
WSWB Sniper | Finds from Wildberries | Discounts | Promos 932.9K
PBBy Blat 888K
Z|Hare | Promos | Discounts 877.5K
W|Wildberries | finds 799.3K
VIITEMS FROM VIDEO 711.7K
АЛАльфа-Youгодно 563K
585 ЗолотойYou 205.5K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we track posts in other channels that mention your channel. Over the last 6 months such mentions: 354, they brought 188 117 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 126 102
31 682
Nov 2025 39 30
10 289
Oct 2025 38 32
95 373
Sep 2025 62 55
30 058
August 2025 68 35
14 782
July 2025 21 18
5 933
Total mentions
354
Months of data
6
Attracted subscribers
188 117
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category «Sales» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10 to p90). Black vertical = median. Red dot = your channel.

#47/ 100
Position in niche
Channel in top half of ranking
Subscribers better than 51% of niche
194.4K
66.1K 205 531 — your channel 695.7K
Avg reach / post 5% below median
6K
8 5 680 — your channel 33.7K
Citation index better than 51% of niche
371
0 424 — your channel 3.2K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit this report in a month.

01

Best post day — Thursday

Audience most active on this day at 17:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 2.76% vs norm 5.5%. Try polls & interactive formats.

Effect
+2.7pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic — easy win.

Effect
+5-15% ER
05

Cross-promo with adjacent channels

Exchange posts with channels in the same segment once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in minutes using public data. To go further — run ads through us and hit your growth plan in a month.

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