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★ PromtPress Public Report · Issue № 001

Channel audit Zakhar Prilepin

Zakhar Prilepin
@zakharprilepin Official channel of writer, public and military figure, Lt. Col. Zakhar Prilepin. For official comments: @IvanValerievich91 For collaboration: @IvanValerievich91,…
12.07.2026
Subscribers
230 292
-11167 per month
ERR (% see posts)
9.0%
daily 4.5%
Reach/post
20.6K
ad reach 10.4K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
230 292
Subscriber reach
8.96%
avg % subs see post
Views/post
20.6K
median 20.1K · 29 days
Posts/week
49.9
for period
7d trend
-19.3%
vs previous week
Reactions/post
MTProto only
Post length
725 chars
median 910 · 29 days
Posts analyzed
209
29 days
Ad reach
10.4K
24h avg
Churn / month
-11167
last month
Citation rate
3 258
citation index · 8,240 channels mentioned all time
Channel age
6 years 5 months
created 29.01.2020
Section 02 · Content analysis

What works best

Top engagement posts & underperformers — see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained and lost subs.

284.7K269.9K255.2K240.4K225.7K257.1KJul 25255KAug 25252.6KSep 25250.5KOct 25257.9KNov 25272.5KDec 25251.1KJan 26252.2KFeb 26246.6KMar 26250KApr 26241.1KMay 26242.9KJun 26239.3KJul 26
Period start
257 102
Now
230 292
Net growth
-26 810
Section 04 · Mentions

Who mentions the channel & how

Citation index 3 258 — channel popularity rating based on mentions. Considers both count and weight of mentioners: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 8 240 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 90.7%
Ukraine 1.7%
Belarus 1.2%
Uzbekistan 0.1%
Kyrgyzstan 0.0%
Mention format
Mentioned in a separate post 41.8%
In a collection with 2-5 channels 38.0%
In a collection with 6-10 channels 2.6%
In a collection with 11+ channels 17.6%
In suspicious channels (bot-driven) 1.8%
Size of channels mentioning
Micro-channels (up to 1K) 42.2%
1K–10K subs 30.0%
10K–30K subs 15.6%
30K–100K subs 7.0%
over 100K subs 5.1%
In which topics mentioned
Politics 51.1%
News & Media 22.8%
Blogs 10.4%
Telegram 3.4%
Books 1.7%
Section 05 · Ad potential

How long a post brings reach

Avg ad post reach over time. Helps estimate how long placement stays effective.

8.1K
12h
10.4K
24h
+28% vs prev
16.2K
48h
+56% vs prev
19.1K
72h
+18% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
DMDima Maslennikov 2.2M
LILITVIN 1.6M
EXExile 1.4M
AZAlexander Zubarev 1.3M
B🍄Booster 🍄 1.2M
KBBloody Lady 1.1M
E1EVELONE 1️⃣9️⃣2️⃣ 1.1M
LJbroen lives here 1.1M
PAPARADEEVICH 1M
NENEVZOROV 1M
ZPZakhar PrilepinYou 230.3K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 3 301, they brought 51 405 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 583 301
9 089
December 2025 479 237
11 580
Nov 2025 583 314
18 914
Oct 2025 653 278
10 665
Sep 2025 486 204
1 111
August 2025 517 225
46
Total mentions
3 301
Months of data
6
Attracted subscribers
51 405
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Blogs» (Russia) and saw how your channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 52% worse than median
483.2K
174.1K 230 292 — your channel 1.3M
Avg reach / post 85% worse than median
136.7K
6.3K 20 630 — your channel 584.8K
Citation index top 10% of niche
163
0 3 258 — your channel 3.6K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off as done and revisit this report in a month.

01

Top post of the week — on Sunday

On this day at 14:00 MSK audience is most active.

Effect
Best time for important posts
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress selects sources for the niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with similar channels

Exchange posts with similar channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

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