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★ PromtPress Public Report · Issue # 001

Channel audit Your pet project

Your pet project
@your_pet_project A channel about starting your own small candle factory I write about: - Launches and how to make the first 10 sales - Idea roasting - Growth cases and running a project alongside a job Author - Mikhail…
12.06.2026
Subscribers
96 219
+2747 per month
ERR (% see posts)
27.0%
daily 13.2%
Reach/post
24.6K
ad reach 12.7K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
96 219
Subscriber reach
25.52%
avg % subs see post
Views/post
24.6K
median 27.3K · 29 days
Posts/week
5.0
for the period
7d trend
-12.1%
vs previous week
Reactions/post
279.0
total 5,858 reactions, 6,244 reposts, 0 comments
Post length
800 chars
median 1,000 · 29 days
Posts analyzed
21
29 days
Ad reach
12.7K
24h avg
Churn / month
+2747
last month
Citation rate
76
citation index · 227 channels mentioned it ever
Channel age
2 years 2 months
created 25.03.2024
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which lost subs.

104.1K90.1K76K62K48K52.4KJun 2554.3KJul 2556.1KAug 2561.2KSep 2566.3KOct 2571.5KNov 2575.9KDec 2579.4KJan 2683.7KFeb 2687.2KMar 2689.4KApr 2693.4KMay 2694.9KJun 26
Period start
52 358
Now
96 219
Net growth
+43 861
Section 04 · Mentions

Who mentions the channel & how

Citation index 76 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel 'weighs' more than from a 1k subs channel. Over all time, the channel was mentioned by 227 different channels. Below: countries, format, source channels, topics.

Countries where mentioned
Russia 90.8%
Belarus 0.2%
Kazakhstan 0.2%
Ukraine 0.0%
Uzbekistan 0.0%
Format of mentions
Mentioned in a separate post 56.9%
In a bundle with 2-5 channels 42.2%
In a bundle with 6-10 channels 0.6%
In a bundle with 11+ channels 0.3%
In suspicious channels (bots) 0.5%
Size of channels that mention
Micro-channels (<1K) 22.4%
1K–10K subs 30.6%
10K–30K subs 22.7%
30K–100K subs 20.1%
over 100K subs 4.1%
Topics where mentioned
Tech 41.4%
Business & Startups 30.8%
Design 7.0%
Marketing, PR, Ads 5.7%
Blogs 3.6%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long the placement stays relevant.

10.6K
12h
12.7K
24h
+20% vs prev.
15.2K
48h
+20% vs prev.
15.2K
72h
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
MOMoscow Business 966.6K
CIMillion-Dollar Books | Business Blog 872.2K
SSM&A 495.2K
ABBusiness Shark 494.1K
BIBusiness Ideas | Startups 449.2K
RBRussian Business 377.2K
BDBusiness DNA of Russia 297.3K
PRRussian retail & business 289.2K
2H25th hour • Business & Finance 288.4K
BBBusiness Unfiltered 256.5K
TPYour pet projectYou 96.2K
Section 07 · Mention trends

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 6 months such mentions were 8, they brought 24 969 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels New subs from
December 2025 1 1
3 396
Nov 2025 0 0
4 558
Oct 2025 1 1
5 168
September 2025 3 3
5 217
August 2025 3 3
4 884
July 2025 0 0
1 746
Total mentions
8
Months of data
6
New subs gained
24 969
Section 08 · Niche comparison

Where the channel ranks in its league

Top-100 channels in category «Business & Startups» (Russia) and saw how your channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

#54/ 100
Rank in niche
Channel in the bottom half of the ranking
Subscribers worse than median by 8%
104.8K
31.3K 96 219 — your channel 331.4K
Avg reach / post better than 73% of niche
10.6K
140 24 552 — your channel 44.1K
Citation index worse than median by 53%
162
0 76 — your channel 1.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check them off and come back to this report in a month.

01

Top post of the week — on Friday

Audience is most active on this day at 10:00 MSK.

Effect
Best time for important posts
02

Increase video post share

Video in Telegram holds audience longer and is favored by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
05

Cross-promo with similar channels

Swap posts with similar channels once a quarter. No need daily — 2-3 collabs bring relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit is what we can do in a few minutes based on public data. To go further — run ads through us and close your growth plan in a month.

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