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★ PromtPress Public Report · Issue # 001

Channel audit Three Billboards

Three Billboards
@xxxbillboards Media about the art of advertising. Finding the best in the ad industry. Registered with Roskomnadzor: https://clck.ru/3FnBND Contact & ads: @mvertinskaya @kirgut Partners: @Spiral_Yuri @TpIpLe11
12.07.2026
Subscribers
18 519
-104 per month
ERR (% see posts)
27.0%
per day 6.6%
Reach/post
4.6K
ad reach 1.2K/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
18 519
—
Subs reach
24.7%
avg % of subs see post
Views/post
4.6K
median 5.1K · 25 days
Posts/week
3.3
over period
7d trend
+1.8%
vs previous week
Reactions/post
59.8
total 718 reactions, 403 reposts, 0 comments
Post length
254 chars
median 132 · 25 days
Posts analyzed
12
25 days
Ad reach
1.2K
24h avg
Churn / month
-104
last month
Citation rate
325
citation index · 451 channels mentioned it ever
Channel age
3 years 3 months
created 21.03.2023
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

18.8K18.6K18.3K18.1K17.9K18.6KJul 2518.4KAug 2518.4KSep 2518.2KOct 2518KNov 2518.1KDec 2518KJan 2618.5KFeb 2618.5KMar 2618.3KApr 2618.5KMay 2618.6KJun 2618.6KJul 26
Start of period
18 649
Now
18 519
Net growth
-130
Section 04 · Mentions

Who mentions the channel and how

Citation index 325 — channel popularity rating based on mentions. Considers both count & weight: a post from a 100k subs channel weighs more than from 1k. All-time mentions: 451 different channels. Below — from which countries, in what format, from which channels, and in which topic.

Countries mentioning
Russia 98.3%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 98.6%
In a pack of 2-5 channels 1.0%
In a pack of 6-10 channels 0.3%
In a collection with 11+ channels 0.1%
In suspicious channels (bots) 0.6%
Size of channels mentioning
Micro-channels (up to 1K) 4.3%
1K–10K subs 13.7%
10K–30K subs 29.0%
30K–100K subs 39.7%
over 100K subs 13.2%
Topics of mentions
Educational 21.9%
Art 21.8%
Nature 6.8%
Books 6.6%
Humor & Entertainment 6.4%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps gauge how long a placement stays effective.

931
in 12 hours
1.2K
in 24 hours
+29% vs prev.
1.7K
in 48 hours
+42% vs prev.
2K
in 72 hours
+16% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
TMMy feed trends 2.5M
MOIce cream 1.7M
OKOкак 1.6M
SЁSearch 1.5M
TRTrending 1.2M
TBTrends by Russia 1.1M
KVCustomer is always right 1.1M
TZSet trends 1M
SVTrending today 1M
TVTrend or leave 990K
TBThree BillboardsYou 18.5K
Section 07 · Mention trends

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions 6, they brought 1 385 new subs. This is a different metric from the citation index above — here it's individual mention posts over the period, there it's an accumulated rating.

Period Mentions Channels Brought subs
Jan 2026 0 0
569
December 2025 3 3
174
Nov 2025 2 2
231
Oct 2025 0 0
128
September 2025 1 1
60
August 2025 0 0
223
Total mentions
6
Months of data
6
Acquired subs
1 385
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Marketing, PR, advertising» (Russia) and saw how your channel compares. Gray band: range for 80% of niche channels (p10 to p90). Black vertical: median. Red dot: your channel.

Subscribers 87% below median
144.6K
40.9K 18 519 — your channel 1.2M
Avg reach / post 66% below median
13.4K
11 4 573 — your channel 56.2K
Citation index better than 52% of niche
204
0 325 — your channel 3.3K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit this report in a month.

01

Increase posting frequency

Now 3.3 posts/wk. Active channels avg 7-10. Consistency is key to retention.

Effect
Consistency over volume
02

Best post day — Thursday

Audience is most active on this day at 15:00 MSK.

Effect
Best window for an important post
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually get +5-15% ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with similar channels quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in minutes using public data. Want to go further? Run ads with us and hit your growth plan in a month.

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