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★ PromtPress Public Report · Issue # 001

Channel audit W — значит White

W — значит White
@whitenewsnda News like no other. Manager: @LagutaeW ____________ Send all offers to channel messages!
08.06.2026
Subscribers
961 441
-91026 per month
ERR (% see posts)
2.0%
24 h 1.0%
Reach/post
11.6K
ad reach 9.7K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it covers.

Subscribers
961 441
Subs reach
1.21%
avg % subs see post
Views/post
11.6K
median 11.4K · 29 days
Posts/day
18.6
~130 per week
7d trend
-1.4%
vs previous week
Reactions/post
351.2
total 193,134 reactions, 56,672 reposts, 16,598 comments
Post length
274 chars.
median 256 · 29 days
Posts analyzed
550
29 days
Ad reach
9.7K
24h avg
Churn / month
-91026
last month
Citation rate
328
citation index · 1 798 channels mentioned all time
Channel age
6 months 4 days
created 04.12.2025
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows when the channel gained or lost subs.

2.3M1.7M1.1M572.5K03Dec 257Jan 261.7MFeb 261.3MMar 261.2MApr 261.1MMay 26985KJun 26
Start of period
3
Now
961 494
Net growth
+961 491
Section 04 · Mentions

Who and how mentions the channel

Citation index 328 — channel popularity rating based on mentions. Considers not just count but weight of mentioning channels: a post from a 100K sub channel weighs more than from 1K. All time channel mentioned 1 798 different channels. Below — countries, format, channels, and topics.

Countries mentioning
Russia 90.9%
Ukraine 1.4%
Uzbekistan 0.5%
Belarus 0.4%
Kazakhstan 0.2%
Format of mentions
Mentioned in a separate post 98.1%
In a bundle with 2-5 channels 1.8%
In a bundle with 6-10 channels 0.0%
In a bundle with 11+ channels 0.1%
In suspicious channels (cheating) 0.8%
What size channels mention
Micro-channels (up to 1K) 17.0%
1–10K subs 30.0%
10–30K subs 24.1%
30–100K subs 16.5%
over 100K subs 12.4%
Topics of mentions
Adults only 42.1%
Humor & entertainment 8.5%
News & Media 7.6%
Shock content 6.8%
Blogs 4.7%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should «live».

8K
12 h
9.7K
24 h
+21% vs prev.
10.7K
48 h
+10% vs prev.
11.4K
72 h
+6% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — you can see its rank among niche peers.

Channel Subscribers
PELive • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.9M
M-Moscow is interesting 3.5M
MAMash 3.1M
PMFirst Moscow 3.1M
RNRIA Novosti 3.1M
SRMedia Russia not Moscow 2.9M
NMMoscow News 2.7M
MSMoscow today 2.7M
W—W — значит WhiteYou 961.4K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 1 month such mentions 0, they brought 4 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 0 0
4
Total mentions
0
Months of data
1
Acquired subscribers
4
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in «News & Media» (Russia) and compared your channel against them. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — midpoint, median. Red dot — your channel.

#86/ 100
Position in niche
Channel in the bottom half of the ranking
Subscribers better than 53% of niche
853K
231.3K 961 441 — your channel 2.9M
Avg reach / post 84% below median
73K
3.1K 11 601 — your channel 344K
Citation index 87% below median
2.5K
5 328 — your channel 14.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Monday

Audience is most active on this day at 23:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 1.21% vs norm 5.5%. Try polls & interactive formats.

Effect
+4.3pp ER
03

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One poll per week on a hot topic — an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in a few minutes based on public data. Want to go further — run ads through us and hit your growth plan in a month.

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