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★ PromtPress Public Report · Issue # 001

Channel audit I'M HOME

I'M HOME
@uyut_house Send your design photos & we'll publish: @timskazka № 5039525675 Reviews I'M AT HOME all reviews here👇 https://t.me/otzovik_ya_v_domike For all questions: @timskazka Our buyer:…
08.07.2026
Subscribers
25 160
-378 per month
ERR (% see posts)
6.0%
daily 2.5%
Reach / post
1.4K
ad reach 627/24h
or just share this page link
Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
25 160
Subs Reach
5.43%
avg % subs see post
Views / post
1.4K
median 1.3K · 26 days
Posts / week
10.9
over period
7d trend
-26.9%
vs previous week
Reactions / post
10.2
only 427 reactions, 408 reposts, 41 comments
Post length
361 chars.
median 359 · 26 days
Posts Analyzed
42
26 days
Ad Reach
627
avg 24h
Churn / month
-378
last month
Quote rate
918
citation index · 2,535 channels mentioned ever
Channel age
2 years 4 months
created 19.02.2024
Section 02 · Content Analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained and lost subs.

34.1K31.1K28.1K25.1K22.1K23.1KJul 2524.7KAug 2525.5KSep 2530.2KOct 2527.8KNov 2528.5KDec 2528.2KJan 2628.2KFeb 2627.8KMar 2626.8KApr 2626.1KMay 2625.6KJun 2625.2KJul 26
Period Start
23 056
Now
25 160
Net growth
+2 104
Section 04 · Mentions

Who mentions the channel and how

Citation index 918 — channel popularity rating based on mentions. Considers both count and weight of mentioning channels: a post from a 100k subs channel 'weighs' more than from a 1k subs one. All time channel was mentioned 2 535 different channels. Below: countries, format, source channels, topics.

Mentions by country
Russia 98.4%
Uzbekistan 0.3%
Belarus 0.2%
Ukraine 0.1%
Kazakhstan 0.0%
Mention format
Mentioned in a separate post 92.7%
In collections with 2-5 channels 7.3%
In a collection of 6-10 channels 0.0%
In collections with 11+ channels 0.0%
In suspicious channels (bots) 0.4%
Size of channels that mention
Micro-channels (up to 1K) 1.5%
1K–10K subs 62.0%
10K–30K subs 24.9%
30K–100K subs 8.7%
100K+ subs 2.9%
Mentioned topics
Interior & construction 12.0%
Fashion & Beauty 9.7%
News & Media 9.4%
Educational 8.9%
Handicrafts 8.5%
Section 05 · Ad Potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

508
12h
627
24h
+23% vs prev.
796
48h
+27% vs prev.
880
72h
+11% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
DOMEO. ДИЗАЙН | РЕМОНТ | НЕДВИЖИМОСТЬ 530.5K
PLLayout Studio 453.6K
AIInterior & decor 450K
MKMy Apartment 427.9K
MSWise Builder 410.2K
LKFavorite apartment 408.6K
ГФГК ФСК 378.1K
PRPro Realty 377.5K
SBSmart Builder 353.9K
PIPIK 337.3K
IHI'M HOMEYou 25.2K
Section 07 · Mention Trends

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions were 1 420, they brought 10 723 new subs. Different metric from citation index above — here individual mention posts over period, there cumulative rating.

Period Mentions Channels Gained Subs
January 2026 371 321
652
December 2025 201 189
454
Nov 2025 90 87
1 089
Oct 2025 132 132
271
September 2025 485 453
7 114
August 2025 141 139
1 143
Total mentions
1 420
Months of data
6
Attracted Subs
10 723
Section 08 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category "Interior & construction» (Russia) and compared your channel against them. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 77% below median
109.2K
30.4K 25 160 — your channel 435.2K
Avg reach / post 78% worse than median 
6.2K
1.4K 1 365 — your channel 26.1K
Citation index better than 61% niche
518
0 918 — your channel 2.5K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off as done and revisit this report in a month.

01

Top post of the week — on Tuesday

Audience is most active on this day at 22:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 5.43% vs norm 5.5%. Try polls and interactive formats.

Effect
+0.1pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One poll per week on a hot topic — an easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from Relevant Audience

Want this done by PromtPress?

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