★ PromtPress Public Report · Issue № 001

Channel audit Sustainable construction

Name: Telegram channel statistics: Устойчивое строительство (@ustrou)
Creator: PromtPress
License: https://creativecommons.org/licenses/by/4.0/

@ustrou On sustainability in construction: ESG, land use, regulations, reputational risks. Everything that can sink a project — in advance. Infrastructure solutions for developers. How not to build what later…

08.07.2026

Subs

37 283

+19484 per month

ERR (% see posts)

19.0%

per day 12.4%

Reach/post

ad reach 4.2K/24h

or just forward the link to this page

Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle shows the period.

Subs

37 283

—

Subscriber reach

18.89%

avg % subs see post

Views/post

median 7.1K · 4 days

Posts/week

5.0

over period

7d trend

—

no data for period

Reacts/post

—

MTProto only

Post length

894 chars

median 844 · 4 days

Posts analyzed

4 days

Ad reach

4.2K

24h avg

Churn / month

+19484

over last month

Citation rate

citation index · 6 channels mentioned all time

Channel age

1 year 2 months

created 29.04.2025

Section 02 · Content Analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

№1 ↗

14.06 · 15:58Text

New JFK terminal published its first ESG report: microgrid, solar generation, fully electric ground fleet make it…Open in Telegram ↗

Views7 383 Reacts— Rep.24 ER19.8%

№2 ↗

11.06 · 11:33Photo

Air Liquide launched the first industrial pilot of cryogenic CO₂ capture for the cement industry — a sector that cannot…Open in Telegram ↗

Views7 091 Reacts— Rep.31 ER19.0%

№3 ↗

10.06 · 11:12Photo

Boston University study: Chinese steel carries 37% more embodied carbon than metal sourced from…Open in Telegram ↗

Views6 658 Reacts— Rep.69 ER17.9%

↓

14.06 · 15:58Text

New JFK terminal published its first ESG report: microgrid, solar generation, fully electric ground fleet make it…Open in Telegram ↗

Views7 383 Reacts— Rep.24 ER19.8%

↓

11.06 · 11:33Photo

Air Liquide launched the first industrial pilot of cryogenic CO₂ capture for the cement industry — a sector that cannot…Open in Telegram ↗

Views7 091 Reacts— Rep.31 ER19.0%

↓

10.06 · 11:12Photo

Boston University study: Chinese steel carries 37% more embodied carbon than metal sourced from…Open in Telegram ↗

Views6 658 Reacts— Rep.69 ER17.9%

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

Period start

31 298

Now

37 283

Net growth

+5 985

Section 04 · Citations

Who & how mentions the channel

Citation index 2 — popularity rank based on mentions. Considers both count & weight: a post from a 100K channel weighs more than from 1K. All-time mentions: 6 channels. Below — countries, format, sources, topics.

Countries mentioning

Russia 100.0%

Ukraine 0.0%

Belarus 0.0%

Uzbekistan 0.0%

Iran 0.0%

Format of mentions

Mentioned in a separate post 85.7%

In collections with 2-5 channels 14.3%

In collections with 6-10 channels 0.0%

In collections with 11+ channels 0.0%

In suspicious channels (bots) 4.8%

What size channels mention

Micro-channels (up to 1K) 81.0%

1K–10K subs 0.0%

10K–30K subs 9.5%

30K–100K subs 9.5%

over 100K subs 0.0%

Topics of mentions

Interior & construction 85.7%

Economy 9.5%

Nature 4.8%

News & media 0.0%

Images & photos 0.0%

Section 05 · Ad Potential

How long a post brings reach

Avg ad post reach over time since publication. Helps estimate how long placement should «live».

Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Highlighted your channel — you can see its rank among niche peers.

Channel	Subs
DДDOMEO. DESIGN \| RENOVATION \| REAL ESTATE	529.8K
PLPlanning	454.1K
AIInterior & decor	450.4K
MKMy apartment	428.1K
MSWise Builder	410.4K
LKFavorite apartment	409.1K
GFGC FSK	378.4K
PRReal estate	376.3K
USSmart Builder	354K
PIPIK	338.1K
USSustainable constructionYou	37.3K

Section 07 · Niche Comparison

Where channel stands in its league

Took top-100 channels in category «Interior & construction» (Russia) and saw how your channel compares. Gray band — range of 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subs 66% below median

109.6K

30.4K 37 283 — your channel 435.9K

Avg reach / post better than 52% of niche

6.3K

1.4K 7 044 — your channel 26.4K

Citation index 99% below median

518

0 2 — your channel 2.5K

Section 08 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit this report in a month.

Main post of the week — Sunday

Best time: this day at 18:00 MSK — audience most active.

Effect

Best window for an important post

Increase share of video posts

Video in Telegram retains audience longer and is favored by algorithm. Recommend increasing share to 15-25%.

Effect

Video retains audience better.

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect

+1000-3000 subs

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% ER. One poll per week on a hot topic — easy growth point.

Effect

+5-15% ER

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect

Relevant audience growth

Want us to do this PromtPress?

This audit is what we can do in a few minutes based on public data. If you want to go further — run ads through us and close your growth plan in a month.

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