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★ PromtPress Public Report · Issue № 001

Channel audit Runet trends

Runet trends
@trendrunet Here — about trends, IT, and strong marketing. Your guide to internet culture. For collaboration: @luiziliza RKN: https://clck.ru/3Pb6YA
04.07.2026
Subscribers
745 318
-23315 per month
ERR (% who see posts)
3.0%
per day 2.1%
Reach/post
20.2K
ad reach 16K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
745 318
Subs reach
2.71%
avg % of subs who see a post
Views/post
20.2K
median 20.4K · 29 days
Posts/day
10.1
~71 per week
7d trend
-9.5%
vs previous week
Reacts/post
310.2
total 92,444 reactions, 57,606 reposts, 0 comments
Post length
222 chars
median 200 · 29 days
Posts analyzed
298
29 days
Ad reach
16K
24h avg
Churn / month
-23315
last month
Quotability
1 930
citation index · 5,823 channels mentioned ever
Channel age
1 year 8 months
created 17.10.2024
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

1.7M1.3M946.5K591.4K236.3K363.3KJul 25425.2KAug 25383.3KSep 251MOct 25926KNov 251.4MDec 251.2MJan 261.1MFeb 26936.6KMar 26870.4KApr 26813.2KMay 26771.8KJun 26747.7KJul 26
Period start
363 308
Now
745 365
Net growth
+382 057
Section 04 · Mentions

Who & how mentions the channel

Citation index 1 930 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioners: a post from a channel with 100k subs weighs more than from a channel with 1k. Over all time the channel was mentioned 5 823 different channels. Below — from which countries, in what format, from which channels, and on what topics.

Countries mentioning
Russia 94.4%
Ukraine 1.0%
Kazakhstan 0.7%
Uzbekistan 0.5%
Kyrgyzstan 0.3%
Format of mentions
Mentioned in a separate post 99.7%
In collections with 2-5 channels 0.3%
In collections with 6-10 channels 0.0%
In collections with 11+ channels 0.0%
In suspicious channels (bot activity) 0.3%
Size of channels mentioning
Micro-channels (up to 1K) 12.1%
1K to 10K subs 39.7%
10K to 30K subs 27.3%
30K to 100K subs 15.6%
over 100K subs 5.3%
Topics where mentioned
News & Media 17.7%
Humor & Entertainment 14.4%
18+ 13.1%
Games 6.8%
Quotes 6.1%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays relevant.

12.8K
in 12 hours
16K
in 24 hours
+25% vs prev.
20.7K
in 48 hours
+29% vs prev.
20.7K
in 72 hours
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
TMMy feed trends 2.5M
MOIce Cream 1.7M
OKOkak 1.6M
Search 1.4M
TRTrendly 1.2M
ERCustomer is always right 1.1M
TBTrends by Russia 1.1M
SVTrending today 1M
TZSet trends 939.7K
TVTrend or leave 920.5K
TRRunet trendsYou 745.3K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention your channel. Over the last 6 months such mentions were 308, they brought 1 307 885 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subs
January 2026 67 43
0
December 2025 52 38
0
Nov 2025 50 38
554 976
Oct 2025 102 60
75 183
September 2025 37 29
645 366
August 2025 0 0
32 360
Total mentions
308
Months of data
6
Acquired subs
1 307 885
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category "Marketing, PR, advertising» (Russia) and saw how your channel compares. Gray band: range where 80% of niche channels fall (p10 to p90). Black vertical: median. Red dot: your channel.

#13/ 100
Rank in niche
Channel in top 13% — strong position
Subscribers better than 81% of niche
144.1K
39.4K 745 318 — your channel 1.2M
Avg reach / post better than 59% of niche
12.9K
113 20 211 — your channel 56.9K
Citation index better than 80% of niche
244
0 1 930 — your channel 3.1K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — Sunday

Audience most active on this day at 16:00 MSK.

Impact
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 2.71% vs norm 3.0%. Try polls & interactive formats.

Impact
+0.3pp ER
03

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Impact
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One poll per week on a hot topic is an easy growth lever.

Impact
+5-15% ER
05

Cross-promo with neighboring channels

Cross-post with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Impact
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in minutes using public data. Want to go further? Run ads through us and hit your growth target in a month.

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