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★ PromtPress public report · Issue № 001

Channel audit TREND ISLAND

TREND ISLAND
@trendisland Over 200 fashion and jewelry brands, food hall and lecture hall. Moscow locations: m. CSKA, Aviapark, Khodynsky Boulevard 4, 3rd floor / m. Kievskaya, Evropeysky Mall, Kievsky Railway Station sq…
23.08.2026
Subscribers
19 997
+10462 per month
ERR (% see posts)
5.0%
per day 1.8%
Reach/post
903
ad reach 372/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. The subtitle under the number tells for which period it was calculated.

Subscribers
19 997
Subscriber reach
4.51%
avg % subs see post
Views/post
903
median 882 · 29 days
Posts/wk
12.2
for the period
Trend 7d
-9.4%
vs previous week
Reacts/post
46.2
total 2 402 react., 161 rep., 6 comm.
Post length
418 chars
median 328 · 29 days
Posts analyzed
52
29 days
Ad reach
372
avg per 24h
Churn / month
+10462
last month
Citations
116
citation index · 301 channels mentioned all time
Channel age
4 years 5 months
created 04.03.2022
Section 02 · Content analysis

What works best

Top posts by engagement and losers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth graph for the year. Exact subscriber counts are shown for key months. Shows in which months the channel grew and in which lost subscribers.

23.6K19.3K15K10.7K6.4K7.7KAug 258.3KOct 259.8KNov 2510.1KDec 2510KJan 2610KFeb 269.6KMar 269.5KApr 269.2KMay 269.6KJun 269.5KJul 269.5KAug 26
Period start
7 702
Now
19 997
Net growth
+12 295
Section 04 · Citations

Who and how mentions the channel

Citation Index 116 — channel popularity rating based on mentions. Weighs not only count but also weight of mentioners: a post from a 100 thousand-sub channel 'weighs' more than one from a 1 thousand-sub channel. Over all time the channel has been mentioned 301 different channels. Below — from which countries, in what format, from which channels, and in what topic.

Mentioning countries
Russia 99.5%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Mention formats
Mentioned in a separate post 53.8%
In a list with 2-5 channels 43.7%
In a list with 6-10 channels 1.3%
In a list with 11+ channels 1.2%
In suspicious channels (cheating) 0.1%
Mentioning channel sizes
Micro-channels (up to 1K) 13.2%
1–10K subs 55.4%
10–30K subs 24.1%
30–100K subs 6.8%
over 100K subs 0.5%
Mention topics
Fashion & Beauty 30.6%
Education 11.9%
Nature 7.3%
Sports 7.3%
Other 4.8%
Section 05 · Ad potential

How long a post generates reach

Average reach of an ad post by time since publication. Helps estimate how long a placement should 'live'.

290
in 12h
372
in 24h
+28% vs prev.
487
in 48h
+31% vs prev.
615
in 72h
+26% vs prev.
Section 06 · Competitors

Your competitors

11 closest channels by topic and audience. Highlighted your channel — see its place among niche neighbors.

Channel Subscribers
ЗЯЗолотое Яблоко 1M
ННFound on Wildberries 616.3K
MIMIXIT.RU 570.5K
Tuetrending with girls 568K
M|Manicure | Nails 566.4K
MonthlyElena Mixit 526.9K
ННFinds on Wildberries / WB 523.5K
WhereFace gymnastics 470.5K
Impr.Fashion | Trends 430.4K
НWWB|OZON Finds 411.5K
TITREND ISLANDYou 20K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mentioned your channel. For the last 6 months such mentions: 101, they brought 3 646 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, while that is a cumulative rating.

Period Mentions Channels Brought subs
February 2026 5 5
45
January 2026 3 3
432
December 2025 5 3
135
November 2025 41 22
321
October 2025 22 16
1 928
September 2025 25 18
785
Total mentions
101
Months in data
6
Attracted subs
3 646
Section 08 · Niche comparison

Where the channel is in its league

Took top-100 channels in category «Fashion & Beauty» (Russia) and looked at how the channel looks against them. Gray band — the range containing 80% of niche channels (from p10 to p90). Black vertical — the middle, median. Red dot — your channel.

Subscribers below median by 88%
165.6K
58.4K 19 997 — your channel 537.4K
Avg reach / post below median by 93%
13.3K
702 903 — your channel 88.6K
Citation Index below median by 14%
135
0 116 — your channel 1.9K
Section 09 · Strategy

What to do now

5 priority actions, ordered by expected impact. Check them off and revisit this report in a month.

01

Main post of the week — on Sunday

Audience most active on this day at 19:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 4.51% vs norm 5.5%. Try polls and interactive formats.

Effect
+1.0pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress matches sources to your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions typically give +5-15% to ER. One poll a week on a hot topic — an easy growth win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts with channels in same segment quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Relevant audience growth

Want this done? PromtPress?

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