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★ PromtPress Public Report · Issue # 001

Channel audit TRENDZAVOD | MARKETING

TRENDZAVOD | MARKETING
@trend_zavod Marketing, brands, digital — everything to avoid becoming a boring dinosaur. Collaboration (payment only here): @leonid_spred Manager: @kostet368 @Spiral_Yuri @CreatorTG1
02.07.2026
Subscribers
59 034
-2648 per month
ERR (% see posts)
13.0%
per day 9.2%
Reach/post
7.2K
ad reach 5.4K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
59 034
Subs Reach
12.15%
avg % subs see post
Views/post
7.2K
median 7.3K · 29 days
Posts/week
29.1
over period
7d trend
+4.3%
vs previous week
Reactions/post
MTProto only
Post length
293 chars.
median 261 · 29 days
Posts analyzed
123
29 days
Ad Reach
5.4K
24h avg
Churn / month
-2648
last month
Quote rate
4
citation index · 478 channels mentioned all time
Channel age
2 years 3 months
created 23.03.2024
Section 02 · Content Analysis

What works best

Top posts by engagement and laggards — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

175.2K131.4K87.6K43.8K09.2KJul 2569KAug 25142.1KSep 25112.2KOct 25102.4KNov 2589.9KDec 2593KJan 2681.5KFeb 2676.8KMar 2670.2KApr 2664.9KMay 2661.8KJun 2659.1KJul 26
Period Start
9 182
Now
59 034
Net growth
+49 852
Section 04 · Citations

Who mentions the channel and how

Citation index 4 — channel popularity rating based on mentions. Considers not only count but also weight of mentioners: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 478 different channels. Below — countries, formats, source channels, topics.

Countries mentioning
Russia 90.2%
Ukraine 2.3%
Uzbekistan 0.6%
Belarus 0.5%
Kyrgyzstan 0.2%
Format of mentions
Mentioned in a separate post 19.4%
In collections with 2-5 channels 24.9%
In collections with 6-10 channels 55.6%
In collections with 11+ channels 0.1%
In suspicious channels (bot-boosted) 3.1%
Size of channels mentioning
Micro-channels (up to 1K) 8.9%
1K–10K subs 59.3%
10K–30K subs 24.5%
30K–100K subs 6.2%
over 100K subs 1.1%
Topics mentioned in
News & Media 20.7%
Humor & Entertainment 11.0%
Quotes 9.8%
For adults 8.3%
Games 7.7%
Section 05 · Ad Potential

How long a post generates reach

Avg ad post reach over time since publication. Helps gauge how long a placement stays relevant.

3.5K
in 12 hours
5.4K
in 24 hours
+54% vs prev.
6.8K
in 48 hours
+26% vs prev.
6.8K
in 72 hours
stable
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
TMMy feed trends 2.5M
MOIce Cream 1.8M
OKOkak 1.6M
SESearch 1.4M
TRTrendly 1.2M
ERCustomer is always right 1.1M
TBTrends by Russia 1.1M
SVTrending today 1M
TVTrend or leave 927.6K
TZSet trends 922.6K
T|TRENDZAVOD | MARKETINGYou 59K
Section 07 · Mention Dynamics

How often the channel is mentioned

Each month we track posts in other channels that mention yours. Over the last 6 months such mentions were 671, they brought 108 435 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 0 0
0
December 2025 0 0
14 889
Nov 2025 14 7
0
Oct 2025 450 224
4 482
Sep 2025 12 12
0
August 2025 195 163
89 064
Total mentions
671
Months of data
6
Acquired subscribers
108 435
Section 08 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category «Marketing, PR, advertising» (Russia) and saw how your channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 59% below median
144.9K
39.8K 59 034 — your channel 1.2M
Avg reach / post 44% below median
12.8K
91 7 173 — your channel 50.2K
Citation index 98% below median
204
0 4 — your channel 3.1K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off as done and revisit this report in a month.

01

Main post of the week — on Friday

Audience is most active on this day at 09:00 MSK.

Effect
Best window for an important post
02

Paid traffic

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a 'hot' topic — an easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with same-segment channels quarterly. 2-3 collabs give relevant growth — no need daily.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search looks at descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

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