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★ PromtPress Public Report · Issue № 001

Channel audit Travelgram | Travel

Travelgram | Travel
@travelgram All about travel Lifehacks, tourism news, cheap tickets Ads: @sofya_advertising Managers: @spiral_yuri, @tgpodbor_official, @ilyapatych, @swaymedia Share -…
10.07.2026
Subs
65 464
-428 per month
ERR (% see posts)
7.0%
per day 4.7%
Reach/post
4.2K
ad reach 3.1K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle below the number shows the period it covers.

Subs
65 464
Subscriber reach
6.39%
avg % of subs see post
Views/post
4.2K
median 4.2K · 29 days
Posts/wk
34.9
over period
7d trend
-10.0%
vs previous week
Reacts/post
55.0
total 8,079 reactions, 7,801 reposts, 0 comments
Post length
342 chars
median 308 · 29 days
Posts analyzed
147
29 days
Ad reach
3.1K
24h avg
Churn / month
-428
last month
Citation index
388
citation index · 721 channels mentioned all time
Channel age
3 years 5 months
created 09.02.2023
Section 02 · Content Analysis

What works best

Top posts by engagement and laggards — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained and lost subs.

79.5K75.7K71.9K68.1K64.3K77.3KJul 2576.6KAug 2575.5KSep 2574.5KOct 2573.5KNov 2572.5KDec 2570.9KJan 2669.5KFeb 2668.5KMar 2667.3KApr 2666.5KMay 2666KJun 2665.6KJul 26
Period start
77 332
Now
65 467
Net growth
-11 865
Section 04 · Mentions

Who mentions the channel and how

Citation index 388 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel weighs more than from a 1K sub channel. All-time channel was mentioned 721 different channels. Below — from which countries, in what format, from which channels, and in which topics.

Mention countries
Russia 95.2%
Ukraine 1.5%
India 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Mention format
Mentioned in a separate post 48.4%
In a collection with 2-5 channels 49.2%
In a collection with 6-10 channels 2.3%
In a collection with 11+ channels 0.2%
In suspicious channels (bot-boosted) 0.1%
Size of channels mentioning
Micro-channels (up to 1K) 14.8%
1–10K subs 15.4%
10–30K subs 37.6%
30–100K subs 28.4%
over 100K subs 3.8%
Mentioned topics
Travel 53.1%
News & Media 19.7%
Business & startups 7.9%
Blogs 5.2%
Edutainment 2.0%
Section 05 · Ad Potential

How long a post brings reach

Avg ad post reach over time since publication. Helps estimate how long a placement stays effective.

2.3K
in 12 hours
3.1K
in 24 hours
+35% vs prev
3.3K
in 48 hours
+6% vs prev
3.7K
in 72 hours
+11% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subs
M-Moscow - where to go | Poster 1.2M
А«Pobeda Airlines 1.1M
MDMoscow Digest 559.8K
АЭAEROFLOT 525.4K
MOMuscovite 502.6K
JPYandex Travel 498.7K
TUTutu 497.1K
SunDiscount wagon 432.2K
SPWays to travel almost free (RU) | Vandrouki, Вандруки, вандроки — это мы 401.8K
OTOzon Travel 398.9K
T|Travelgram | TravelYou 65.5K
Section 07 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category «Travel» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subs 56% below median
149.8K
48.1K 65 464 — your channel 427.5K
Avg reach / post 67% below median
12.5K
1.7K 4 185 — your channel 112.3K
Citation index better than 59% of niche
128
0 388 — your channel 1.6K
Section 08 · Strategy

What to do right now

5 priority actions sorted by expected impact. Can be checked off and revisited in a month.

01

Main post of the week — on Thursday

On this day at 14:00 MSK audience is most active.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 6.39% vs norm 7.5%. Try polls and interactive formats.

Effect
+1.1pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

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