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★ PromtPress Public Report · Issue # 001

Channel audit Top In Moscow - Афиша лучших мест для посещения в Москве

Top In Moscow - Афиша лучших мест для посещения в Москве
@topinmoscow Events, places & activities in Moscow: parks, concerts, exhibitions, shows & more Collaboration - @TopInMos
15.07.2026
Subscribers
11 423
-2450 per month
ERR (% see posts)
139.0%
daily 101.3%
Reach/post
16.2K
ad reach 11.8K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
11 423
Subs reach
141.74%
avg % subs see post
Views/post
16.2K
median 16.1K · 28 days
Posts/wk
3.0
over period
7d trend
+5.4%
vs previous week
Reactions/post
137.8
only 1,653 reactions, 182 reposts, 0 comments
Post length
308 chars
median 125 · 28 days
Posts analyzed
12
28 days
Ad reach
11.8K
24h avg
Churn / month
-2450
last month
Citation rate
1
citation index · 78 channels mentioned all time
Channel age
3 years 4 months
created Feb 26, 2023
Section 02 · Content Analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

49.2K37.3K25.4K13.5K1.6K42.5KJul 2534.3KAug 2519.3KSep 2515.3KOct 2511.2KNov 258.3KDec 256.2KJan 2622.3KFeb 2628.5KMar 2630.8KApr 2626.5KMay 2616KJun 2612.2KJul 26
Period start
42 465
Now
11 423
Net growth
-31 042
Section 04 · Mentions

Who mentions the channel and how

Citation index 1 — channel popularity rating based on mentions. Considers both count and weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 78 different channels. Below: countries, format, source channels, topics.

Countries mentioning you
Russia 100.0%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
How they mention you
Mentioned in a separate post 1.3%
In bundles with 2-5 channels 0.0%
In bundles with 6-10 channels 98.7%
In bundles with 11+ channels 0.0%
In suspicious channels (bots) 0.0%
What size channels mention you
Micro-channels (up to 1K) 1.3%
1K–10K subs 97.4%
10K–30K subs 1.3%
30K–100K subs 0.0%
100K+ subs 0.0%
Topics where mentioned
Economics 34.6%
Cryptocurrencies 12.8%
Business & startups 11.5%
Marketing, PR, Ads 10.3%
Interior & construction 10.3%
Section 05 · Ad Potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays relevant.

5.8K
12h
11.8K
24h
+103% vs prev.
16.2K
48h
+37% vs prev.
16.2K
72h
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
M-Moscow - Where to Go | Events 1.2M
Pobeda Airlines 1.1M
MDMoscow Digest 556.4K
AEAEROFLOT 524.9K
MOMoscow Girl 500.8K
JPYandex Travel 496.6K
TUTutu 494.1K
SunDiscount train 431.6K
OTOzon Travel 413.5K
SPWays to travel almost free (RU) | Vandrouki, Вандруки, вандроки — that's us 401.7K
TITop In Moscow - Афиша лучших мест для посещения в МосквеYou 11.4K
Section 07 · Mention Trends

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions were 0, they brought 14 214 new subs. Different from citation index above — here individual mention posts over period, there cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 0 0
14 214
Dec 2025 0 0
0
Nov 2025 0 0
0
Oct 2025 0 0
0
Sep 2025 0 0
0
August 2025 0 0
0
Total mentions
0
Months of data
6
Acquired subscribers
14 214
Section 08 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category «Travel» (Russia) and compared your channel. Gray band = 80% of niche channels (p10-p90). Black vertical = median. Red dot = your channel.

Subscribers 93% below median 
153.4K
47.9K 11 423 — your channel 429.6K
Avg reach / post better than 51% of niche
12.4K
1.7K 16 190 — your channel 120.8K
Citation index 99% below median 
147
0 1 — your channel 1.6K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit next month.

01

Increase posting frequency

Now 3.0 posts/wk. Active channels norm 7-10. Consistency is key to audience retention.

Effect
Consistency beats volume
02

Top post of the week — on Saturday

Audience is most active on this day at 16:00 MSK.

Effect
Best window for an important post
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in a few minutes based on public data. If you want to go further — run ads through us and hit your growth plan in a month.

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