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★ Public report PromtPress · Issue # 001

Channel audit Tengri Astana

Tengri Astana
@tengriastana Capital news from @tengrinews. All about the country's main city. Feedback → @tengri_infobot Instagram: https://www.instagram.com/tengri.astana 📲 Ads: +77003888188 (WhatsApp)
04.07.2026
Subscribers
13 012
-141 per month
ERR (% see posts)
17.0%
per day 12.6%
Reach/post
2.2K
ad reach 1.6K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate health indicator. The subtitle below the number shows the period it covers.

Subscribers
13 012
Subs reach
17.01%
avg % subs see post
Views/post
2.2K
median 2.2K · 28 days
Posts/week
35.6
over period
7d trend
+0.4%
vs prev week
Reactions/post
15.5
total 2,284 reactions, 908 reposts, 281 comments
Post length
326 chars
median 348 · 28 days
Posts analyzed
147
28 days
Ad reach
1.6K
24h avg
Churn / month
-141
last month
Citation rate
43
citation index · 119 channels mentioned all time
Channel age
5 yr 4 mo
created 15.02.2021
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subs. See which months grew and which lost subs.

15.1K14.5K14K13.4K12.8K14.8KJul 2514.6KAug 2514.5KSep 2514.3KOct 2514KNov 2513.8KDec 2513.6KJan 2613.7KFeb 2613.6KMar 2613.4KApr 2613.4KMay 2613.2KJun 2613KJul 26
Period start
14 759
Now
13 012
Net growth
-1 747
Section 04 · Mentions

Who mentions the channel and how

Citation index 43 — channel popularity rating based on mentions. Considers not only count but also mentioner weight: a post from a 100K sub channel «weighs» more than from a 1K sub one. All time channel mentioned 119 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning you
Kazakhstan 81.8%
Russia 4.7%
Uzbekistan 0.9%
Kyrgyzstan 0.3%
Ukraine 0.0%
How they mention you
Mentioned in a separate post 43.1%
In a pack with 2-5 channels 20.5%
In a pack with 6-10 channels 30.5%
In a pack with 11+ channels 6.0%
In shady channels (bots) 6.2%
What size channels mention you
Micro-channels (up to 1K) 57.0%
1K–10K subs 18.8%
10K–30K subs 1.4%
30K–100K subs 6.4%
100K+ subs 16.4%
Topics where mentioned
News & Media 91.3%
Economy 2.7%
Politics 1.9%
Travel 0.9%
Tech 0.5%
Section 05 · Ad potential

How long a post drives reach

Avg ad post reach over time since publication. Helps gauge how long a placement stays relevant.

1.2K
in 12 hrs
1.6K
in 24 hrs
+33% vs prev.
2K
in 48 hrs
+25% vs prev.
2K
in 72 hrs
+2% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
DADauletten 342.4K
T-Tengrinews.kz - Kazakhstan News 256.4K
Z-Zakon.kz - Kazakhstan & World News 204.1K
ZNZTB NEWS - Kazakhstan News 180.6K
ORORDA 139.3K
QUQumash 121.8K
QAQaz365.kz 96.9K
DADauletten.kz 80.1K
NOTNot Habar 76.2K
ABAtameken Business - Kazakhstan News 74.2K
TATengri AstanaYou 13K
Section 07 · Mention trends

How often the channel is mentioned

Each month we log posts in other channels that mention yours. Over the last 6 months such mentions were 10, they brought 445 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 3 3
293
December 2025 0 0
19
November 2025 0 0
37
October 2025 0 0
2
Sep 2025 2 1
21
August 2025 5 2
73
Total mentions
10
Months of data
6
Acquired subscribers
445
Section 08 · Niche comparison

Where the channel ranks in its league

Top-100 channels in «News & Media» and compared your channel against them. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical line — median. Red dot — your channel.

#83/ 100
Rank in niche
Channel in the bottom half of the ranking
Subscribers 35% below median
20K
5.5K 13 012 — your channel 95.8K
Avg reach / post 11% below median
2.5K
1 2 213 — your channel 16.6K
Citation index 2% below median
43
0 43 — your channel 431
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check them off and revisit this report in a month.

01

Top post of the week — on Wednesday

Audience is most active on this day at 14:00 ALMT.

Effect
Best window for an important post
02

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic is an easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

Want this done by PromtPress?

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