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★ PromtPress Public Report · Issue № 001

Channel audit Новостройки и ипотека СПб | Тепло

Новостройки и ипотека СПб | Тепло
@teamteplo Honest channel about new builds in St. Pete. We show how to find and buy an apartment that won't disappoint. Free deal support and apartment handover as a gift. Book a consultation 👉🏻…
16.07.2026
Subscribers
11 404
-62 per month
ERR (% see posts)
6.0%
in 24h 2.6%
Reach/post
580
ad reach 296/24h
or just share this page link
Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
11 404
Subs reach
5.08%
avg % subs see post
Views/post
580
median 609 · 29 days
Posts/week
14.8
over period
7d trend
+2.4%
vs previous week
Reactions/post
1.0
only 63 reactions, 233 reposts, 5 comments
Post length
909 chars
median 1000 · 29 days
Posts analyzed
62
29 days
Ad reach
296
24h avg
Churn / month
-62
over last month
Citation rate
567
citation index · 599 channels mentioned all time
Channel age
4 years 4 months
created 25.02.2022
Section 02 · Content Analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

14.1K13.4K12.6K11.9K11.2K13.7KJul 2513.6K13.3KSep 2513.2KOct 2513KNov 2512.7KDec 2512.4KJan 2612.1KFeb 2611.9KMar 2611.7KApr 2611.5KMay 2611.5KJun 2611.4KJul 26
Start of period
13 693
Now
11 404
Net growth
-2 289
Section 04 · Citations

Who mentions the channel and how

Citation index 567 — channel popularity rating based on mentions. Considers both count and weight of mentioning channels: a post from a 100K sub channel «weighs» more than from a 1K sub one. All time, the channel was mentioned by 599 different channels. Below — countries, formats, sources, and topics.

Mentions by country
Russia 98.8%
Ukraine 0.3%
Uzbekistan 0.2%
Belarus 0.0%
Iran 0.0%
Mention formats
Mentioned in a separate post 96.9%
In collections with 2-5 channels 1.3%
In collections with 6-10 channels 0.1%
In collections with 11+ channels 1.7%
In suspicious channels (bot activity) 3.0%
Size of channels mentioning
Micro-channels (up to 1K) 6.4%
1–10K subs 10.7%
10–30K subs 22.5%
30–100K subs 36.4%
over 100K subs 24.1%
Mention topics
News & Media 30.2%
Travel 9.8%
Psychology 9.6%
Educational 7.6%
Interior & construction 4.7%
Section 05 · Ad Potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should «live».

221
in 12 hours
296
in 24 hours
+34% vs prev.
373
in 48 hours
+26% vs prev.
415
in 72 hours
+11% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
O2Offerzone 2. 5.8M
OFOfferzone 4.2M
OFOfferzone 1.2M
O3Offerzone 3. 3.5M
DEDealdost 3.1M
O4Offerzone 4. 2.4M
G-GrowDealz - Shopping Deals & Offers 2.2M
ALAliBaba Loot Deals 2.2M
PDPremium Deals 1.5M
SQShoppers Quest 1.3M
NIНовостройки и ипотека СПб | ТеплоYou 11.4K
Section 07 · Mention Dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 8, they brought 56 new subs. This is a different metric from the citation index above — here it's individual mention posts over the period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 3 3
12
December 2025 2 2
5
Nov 2025 0 0
0
Oct 2025 2 1
1
Sep 2025 1 1
38
August 2025 0 0
0
Total mentions
8
Months of data
6
Acquired subscribers
56
Section 08 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category «Sales» (Russia) and compared your channel. Gray band = range of 80% of niche channels (p10–p90). Black vertical = median. Red dot = your channel.

Subscribers 97% below median
412.2K
123.3K 11 404 — your channel 1.6M
Avg reach / post 94% below median
10.3K
652 580 — your channel 74.9K
Citation index better than 58% of niche
50
0 567 — your channel 3.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit next month.

01

Main post of the week — on Sunday

Audience is most active on this day at 19:00 MSK.

Effect
Best window for an important post
02

Increase video posts share

Video in Telegram holds audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

ER below niche benchmark — rethink formats

Current ER 5.08% vs norm 5.5%. Try polls & interactive formats.

Effect
+0.4pp ER
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1K-3K subs
05

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic is an easy win.

Effect
+5-15% ER

Want this done by PromtPress?

This audit — what we can do in a few minutes from public data. To go further — run ads with us and hit your growth plan in a month.

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