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★ PromtPress Public Report · Issue # 001

Channel audit Stroyki — i Tochka

Stroyki — i Tochka
@stroi_news Briefly about current and future Moscow construction projects. All arguments here are mere speculation. For all questions: @mrmyxin Backup channel in MAX:…
08.07.2026
Subscribers
43 634
+349 per month
ERR (% see posts)
25.0%
per day 16.6%
Reach/post
10.7K
ad reach 7.2K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
43 634
Subscriber reach
24.58%
avg % subs see post
Views/post
10.7K
median 10.7K · 29 days
Posts/week
19.2
over period
7d trend
+0.6%
vs previous week
Reactions/post
MTProto only
Post length
854 chars
median 924 · 29 days
Posts analyzed
82
29 days
Ad reach
7.2K
24h avg
Churn / month
+349
last month
Citation rate
382
citation index · 1,050 channels mentioned all time
Channel age
3 years 3 months
created 16.03.2023
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

45.3K42.3K39.3K36.3K33.3K34.3KJul 2535.3KAug 2536.3KSep 2537.3KOct 2538.2KNov 2539.2KDec 2540.1KJan 2641.3KFeb 2642.1KMar 2642.5KApr 2642.9KMay 2643.2KJun 2643.5KJul 26
Period start
34 273
Now
43 634
Net growth
+9 361
Section 04 · Mentions

Who mentions the channel and how

Citation index 382 — channel popularity rating based on mentions. Considers both count and weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 1 050 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 98.7%
Ethiopia 0.1%
Belarus 0.0%
Ukraine 0.0%
Uzbekistan 0.0%
Format of mentions
Mentioned in a separate post 45.3%
In collections with 2-5 channels 52.4%
In a collection of 6-10 channels 1.5%
In collections with 11+ channels 0.8%
In suspicious channels (bot activity) 5.4%
What size channels mention
Micro-channels (up to 1K) 42.4%
1K–10K subs 25.6%
10K–30K subs 15.8%
30K–100K subs 13.7%
over 100K subs 2.5%
Topics of mentions
News & Media 27.8%
Interior and construction 20.9%
Telegram 16.9%
Sales 10.6%
Economy 7.7%
Section 05 · Ad potential

How long a post brings reach

Avg reach of an ad post over time since publication. Helps estimate how long a placement stays effective.

5.2K
in 12 hours
7.2K
in 24 hours
+38% vs prev.
9K
in 48 hours
+25% vs prev.
9K
in 72 hours
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
DOMEO. ДИЗАЙН | РЕМОНТ | НЕДВИЖИМОСТЬ 530.5K
PLLayout 453.6K
AIInterior and decor 450K
MKMy apartment 427.9K
MSWise Builder 410.2K
LKFavorite apartment 408.6K
GFGC FSK 378.1K
PRProRealty 377.5K
USSmart Builder 353.9K
PIPIK 337.3K
C—Stroyki — i TochkaYou 43.6K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions 1 715, they brought 6 057 new subs. This is a different metric from the citation index above — here it's individual mention posts over the period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 228 120
1 127
December 2025 301 124
962
Nov 2025 296 127
1 014
Oct 2025 301 137
921
Sep 2025 314 128
1 060
August 2025 275 104
973
Total mentions
1 715
Months in data
6
Attracted subscribers
6 057
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Interior and construction» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10-p90). Black vertical = median. Red dot = your channel.

Subscribers 60% below median
109.2K
30.4K 43 634 — your channel 435.2K
Avg reach / post better than 62% of niche
6.2K
1.4K 10 725 — your channel 26.1K
Citation index 26% below median
518
0 382 — your channel 2.5K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit in a month.

01

Main post of the week — on Friday

Audience is most active on this day at 16:00 MSK.

Effect
Best window for a key post
02

Increase video posts share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want us to do this PromtPress?

This audit is what we can do in a few minutes based on public data. If you want to go further — run ads through us and close your growth plan in a month.

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