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★ PromtPress Public Report · Issue № 001

Channel audit Metro St. Petersburg

Metro St. Petersburg
@spbmetro Subway news Per legal requirements, the page is added to Roskomnadzor's list:…
29.06.2026
Subscribers
102 664
-48 per month
ERR (% see posts)
50.0%
per day 22.8%
Reach/post
51.7K
ad reach 23.4K/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
102 664
Subs reach
50.31%
avg % of subs see post
Views/post
51.7K
median 50K · 20 days
Posts/week
2.1
over period
7d trend
no data for period
Reactions/post
MTProto only
Post length
667 chars
median 644 · 20 days
Posts analyzed
6
20 days
Ad reach
23.4K
24h avg
Churn / month
-48
last month
Quotability
99
citation index · 634 channels mentioned all time
Channel age
9 years 8 months
created 19.10.2016
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel grew and which it lost subs.

106.6K102.9K99.3K95.6K91.9K93.1KJun 2595.4KAug 2595.8KSep 2596.2KOct 25102.1KNov 25104KDec 25104.5KJan 26104.4KFeb 26104KMar 26103.6KApr 26102.9KMay 26102.7KJun 26
Start of period
93 087
Now
102 667
Net growth
+9 580
Section 04 · Citations

Who and how mentions the channel

Citation index 99 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel «weighs» more than from a 1K sub channel. All time the channel was mentioned by 634 different channels. Below — from which countries, in what format, from which channels, and in which topics.

Countries mentioning
Russia 98.7%
Ukraine 0.1%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Mention format
Mentioned in a separate post 45.1%
In collections with 2-5 channels 35.5%
In a collection of 6-10 channels 1.9%
In collections with 11+ channels 17.4%
In suspicious channels (bot activity) 1.7%
What size channels mention
Micro-channels (up to 1K) 57.2%
1K to 10K subs 23.5%
10K to 30K subs 5.5%
30K to 100K subs 9.9%
over 100K subs 4.0%
Mention topics
News & Media 60.3%
Telegram 8.8%
Politics 5.6%
Blogs 5.6%
Economy 4.8%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps gauge how long a placement stays relevant.

20.3K
in 12 hours
23.4K
in 24 hours
+15% vs prev.
26.5K
in 48 hours
+13% vs prev.
30.3K
in 72 hours
+14% vs prev.
Section 06 · Competitors

Who are your competitors

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
TICars & Point 3.4M
ABAvtomanya 1.8M
WEWENGALLBI 1M
VMVodiy Moshina Bozor 1M
DSDubrovsky Syndicate | Zhekich Dubrovsky 692.9K
UNUn Normal 602.4K
FIFighterbomber 520.5K
ABAuto.ru 495.8K
GAGarage 485.6K
ABAVTOZAKAZ.RU 480.7K
MPMetro St. PetersburgYou 102.7K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 145, they brought 11 958 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's a cumulative rating.

Period Mentions Channels Brought subs
December 2025 20 14
609
Nov 2025 42 25
2 172
Oct 2025 33 17
5 935
Sep 2025 5 5
435
August 2025 17 11
445
July 2025 28 16
2 362
Total mentions
145
Months of data
6
Acquired subs
11 958
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Transport» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 50% below median
203.7K
59K 102 664 — your channel 620.5K
Avg reach / post better than 66% of niche
16.4K
1.3K 51 653 — your channel 135.5K
Citation index better than 50% of niche
94
0 99 — your channel 2.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Increase posting frequency

Now 2.1 posts/week. Active channels average 7–10. Consistency is key to retention.

Effect
Consistency beats volume
02

Main post of the week — on Friday

Audience is most active on this day at 1:00 PM MSK.

Effect
Best window for an important post
03

Increase share of video posts

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
05

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic is an easy growth point.

Effect
+5-15% ER

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