PromtPress Telegram marketing
RU EN
Download PDF
★ PromtPress Public Report · Issue № 001

Channel audit Gulyay, Peter

Gulyay, Peter
@spb_walk All about St. Petersburg in one place. Ads: @Alivian Channel link: https://t.me/+1olU1lhGTHg4MmZi Working with @Tgpodbor_official, @swaymedia and @Spiral_Yuri Send news, photos and videos to bot:…
10.07.2026
Subscribers
63 635
-657 per month
ERR (% see posts)
8.0%
per day 6.3%
Reach/post
4.9K
ad reach 4K/24h
or just share this page link
Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
63 635
Subscriber reach
7.69%
avg % subs see post
Views/post
4.9K
median 4.9K · 29 days
Posts/day
18.4
~129 per week
7d trend
-6.1%
vs prev week
Reactions/post
46.3
total 25,391 reactions, 19,565 reposts, 0 comments
Post length
147 chars
median 138 · 29 days
Posts analyzed
548
29 days
Ad reach
4K
24h avg
Churn / month
-657
last month
Citation rate
534
citation index · 2,673 channels mentioned all time
Channel age
3 years 9 months
created 24.09.2022
Section 02 · Content Analysis

What works best

Top posts by engagement and laggards — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel grew and which lost subs.

77.1K73.4K69.8K66.1K62.5K75KJul 2574.1KAug 2573.1KSep 2572KOct 2570.9KNov 2570.1KDec 2569KJan 2667.9KFeb 2667.1KMar 2666.3KApr 2665.2KMay 2664.5KJun 2663.8KJul 26
Period start
75 006
Now
63 635
Net growth
-11 371
Section 04 · Mentions

Who and how mentions the channel

Citation index 534 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time mentions: 2 673 different channels. Below — countries, format, channels, topics.

Countries mentioning
Russia 96.1%
Ukraine 1.6%
Kazakhstan 0.4%
Uzbekistan 0.2%
Belarus 0.1%
Format of mentions
Mentioned in a separate post 3.2%
In a collection with 2-5 channels 55.5%
In a collection with 6-10 channels 36.2%
In a collection with 11+ channels 5.0%
In suspicious channels (cheating) 0.7%
What size channels mention
Micro-channels (up to 1K) 2.5%
1K–10K subs 17.0%
10K–30K subs 23.7%
30K–100K subs 26.1%
over 100K subs 30.8%
Topics mentioned in
Humor & entertainment 18.7%
News & Media 14.6%
For adults 8.3%
Educational 6.0%
Shock content 5.9%
Section 05 · Ad Potential

How long a post brings reach

Avg reach of ad post over time since publication. Helps estimate how long a placement stays relevant.

3K
in 12 hours
4K
in 24 hours
+33% vs prev.
4.4K
in 48 hours
+10% vs prev.
4.8K
in 72 hours
+9% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
M-Moscow - Where to Go | Events 1.2M
Pobeda Airlines 1.1M
MDMoscow Digest 559.8K
AEAEROFLOT 525.4K
MOMoscow Girl 502.6K
JPYandex Travel 498.7K
TUTutu 497.1K
SunDiscount wagon 432.2K
ERWays to travel almost free (RU) | Vandrouki, Вандруки, вандроки — это мы 401.8K
OTOzon Travel 398.9K
GPGulyay, PeterYou 63.6K
Section 07 · Mention Trends

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 7, they brought 4 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 1 1
0
December 2025 0 0
0
Nov 2025 2 1
1
Oct 2025 2 2
0
Sep 2025 2 2
0
August 2025 0 0
3
Total mentions
7
Months in data
6
Attracted subscribers
4
Section 08 · Niche Comparison

Where channel stands in its league

Took top-100 channels in category "Travel» (Russia) and compared your channel. Gray band = range where 80% of niche channels fall (p10 to p90). Black vertical = median. Red dot = your channel.

Subscribers 58% below median
149.8K
48.1K 63 635 — your channel 427.5K
Avg reach / post 61% below median
12.5K
1.7K 4 896 — your channel 112.3K
Citation index better than 64% of niche
128
0 534 — your channel 1.6K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit next month.

01

Top post of the week — on Sunday

On this day at 23:00 MSK audience is most active.

Effect
Best window for an important post
02

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

Want this done by PromtPress?

This audit — what we can do in minutes using public data. Want to go further? Run ads through us and hit your growth plan in a month.

Launch ads in Telegram Contact manager
Already a client? Log in →
Link copied