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★ PromtPress Public Report · Issue № 001

Channel audit Sochi Today

Sochi Today
@sochyu Sochi city news Ads: @vladimirreka Registered with RKN: https://www.gosuslugi.ru/snet/67ad9c0375b36e054e04ecdf
20.07.2026
Subscribers
260 579
-27504 per month
ERR (% see posts)
39.0%
per day 46.8%
Reach/post
107.1K
ad reach 125K/24h
or just forward this page link
Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
260 579
—
Subs reach
41.12%
avg % subs see post
Views/post
107.1K
median 107K · 25 days
Posts/week
11.3
over period
7d trend
+8.4%
vs previous week
Reacts/post
574.7
only 24,138 reactions, 249 reposts, 0 comments
Post length
326 chars
median 204 · 25 days
Posts analyzed
42
25 days
Ad reach
125K
24h avg
Churn / month
-27504
last month
Citation rate
4
citation index · 60 channels mentioned ever
Channel age
6 years 15 days
created 05.07.2020
Section 02 · Content Analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

484.7K416.4K348.2K280K211.8K372.6KOct 25364.9KNov 25349.7KDec 25248.3KJan 26317.3KFeb 26387.8KMar 26427.5KApr 26303.9KMay 26291.7KJun 26290.5KJul 26
Period start
372 576
Now
260 579
Net growth
-111 997
Section 04 · Citations

Who mentions the channel and how

Citation index 4 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel weighs more than from 1K. Ever mentioned by 60 different channels. Below — from which countries, format, channels, and topics.

Mentions by country
Russia 98.6%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 50.0%
In collections with 2-5 channels 11.4%
In collections with 6-10 channels 0.0%
In collections with 11+ channels 38.6%
In suspicious channels (bots) 1.4%
Size of channels mentioning
Micro-channels (up to 1K) 51.4%
1K–10K subs 11.4%
10K–30K subs 15.7%
30K–100K subs 21.4%
over 100K subs 0.0%
Topics of mentions
News & Media 52.9%
Telegram 31.4%
Blogs 10.0%
Economy 1.4%
Marketing, PR, advertising 1.4%
Section 05 · Ad Potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long placement should 'live'.

124.9K
within 12 hours
125K
in 24h
stable
125K
in 48h
stable
125K
in 72h
stable
Section 06 · Competitors

Who you compete with

11 closest channels by topic & audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
اخاخبارفوری خبرفوری جنگ امریکا فوری 6.1M
خࡆخبرفوری ࡆ اخبارفوری ࡆ جنگ فوری امریکا 4.9M
اجاخبارفوری جنگ 4.3M
خبخبرفوری 4.3M
PELive • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.8M
M-Moscow is interesting 3.4M
PMFirst Moscow 3.2M
MAMash 3.1M
SSSochi TodayYou 260.6K
Section 07 · Mention Dynamics

How often the channel is mentioned

Each month we track posts in other channels that mention yours. Over the last 6 months such mentions were 16, they brought 113 989 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's a cumulative rating.

Period Mentions Channels Brought subs
Jan 2026 0 0
113 989
December 2025 0 0
0
November 2025 16 16
0
October 2025 0 0
0
September 2025 0 0
0
August 2025 0 0
0
Total mentions
16
Months of data
6
Attracted subs
113 989
Section 08 · Niche Comparison

Where channel ranks in its league

Took top-100 channels in «News & Media» (Russia) and saw how your channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 80% below median
1.3M
499.5K 260 579 — your channel 4M
Avg reach / post better than 51% of niche
94.6K
724 107 141 — your channel 462.2K
Citation index 99% below median
1.8K
0 4 — your channel 11.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and return to this report in a month.

01

Top post of the week — on Saturday

Audience most active on this day at 10:00 MSK.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same niche. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search looks at description. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

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