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★ PromtPress Public Report · Issue # 001

Channel audit Pack your backpack

Pack your backpack
@sobiray_rukzak Everything you need about travel for Belarusians (and beyond) now. • Consultations and materials: https://sobiray-rukzak.by/ • Contact and ads: https://sobiray-rukzak.by/sotrudnichestvo/ •…
02.07.2026
Subscribers
24 341
-100 per month
ERR (% see posts)
26.0%
last day 13.8%
Reach/post
6.4K
ad reach 3.4K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. Subtitle shows the period it covers.

Subscribers
24 341
Subs reach
26.17%
avg % subs see post
Views/post
6.4K
median 5.5K · 25 days
Posts/week
5.2
for period
7d trend
no data for period
Reactions/post
85.3
1,621 reactions, 1,005 reposts, 0 comments
Post length
801 chars
median 1,000 · 25 days
Posts analyzed
19
25 days
Ad reach
3.4K
24h avg
Churn / month
-100
last month
Quote rate
23
citation index · 98 channels mentioned all time
Channel age
8 years 6 months
created 12.12.2017
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows when the channel gained or lost subs.

25.7K25.3K25K24.6K24.2K25.5KJul 2525.4KAug 2525.3KSep 2525.2KOct 2525.2KNov 2525.1KDec 2524.9KJan 2624.8KFeb 2624.7KMar 2624.5KApr 2624.4KMay 2624.4KJun 2624.3KJul 26
Period start
25 486
Now
24 342
Net growth
-1 144
Section 04 · Citations

Who and how mentions the channel

Citation index 23 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel weighs more than from 1K. All time channel was mentioned by 98 different channels. Below — countries, format, channels, topics.

Countries mentioning
Belarus 54.1%
Russia 10.5%
Ukraine 0.8%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 62.4%
In a collection of 2-5 channels 36.5%
In a collection of 6-10 channels 1.1%
In a digest with 11+ channels 0.0%
In suspicious channels (bot activity) 0.3%
Size of channels mentioning
Micro-channels (up to 1K) 41.1%
1K to 10K subs 41.6%
10K to 30K subs 13.0%
30K to 100K subs 3.2%
over 100K subs 1.1%
Topics of mentions
Travel 35.1%
Law 25.1%
News & Media 17.6%
Educational 7.6%
Politics 4.1%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long placement stays relevant.

2.8K
last 12 hours
3.4K
last 24 hours
+21% vs prev
4.1K
last 48 hours
+21% vs prev
4.3K
last 72 hours
+6% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
TTTEZ TOUR 46K
VAVandrowki 38.3K
PAПадарожнік 26.8K
CPMPack your backpackYou 24.3K
GBBelarus-EU border (Poland-Lithuania-Latvia) 23.2K
M-MKS - Minsk, where to go? 21.9K
AGAtlasbas: online border 21.3K
AMMinsk Poster 20.2K
STSiesta Travel about sea tours. 20.1K
BVBelarusians in Poland 18.6K
RORosting 15.4K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention yours. Over the last 6 months such mentions were 14, they brought 269 new subs. This is a different metric from the citation index above — here individual mention posts for the period, there cumulative rating.

Period Mentions Channels Brought subs
Jan 2026 2 2
12
December 2025 4 2
12
Nov 2025 5 2
62
Oct 2025 0 0
50
Sep 2025 1 1
67
August 2025 2 2
66
Total mentions
14
Months in data
6
Acquired subs
269
Section 08 · Niche comparison

Where channel stands in its league

Took top-94 channels in category «Travel» (Belarus) and saw how your channel compares. Gray band — range of 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#4/ 94
Rank in niche
Channel in top 4% of Belarus travel
Subscribers top 90% of niche
1.8K
11 24 341 — your channel 26.8K
Avg reach / post top 90% of niche
593
9 6 369 — your channel 7K
Citation index top 90% of niche
0
0 23 — your channel 25
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and return to this report in a month.

01

Main post of the week — on Thursday

On this day at 20:00 MSK audience is most active.

Effect
Best window for important post
02

Increase share of video posts

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Cross-post with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

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