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★ PromtPress Public Report · Issue № 001

Channel audit Sledkom

Sledkom
@sledcom_press Official channel of the Investigative Committee of the Russian Federation Website ➡️ sledcom.ru VK ➡️ vk.com/sledcomru Rutube ➡️ clck.ru/3KSSdJ Dzen ➡️ clck.ru/3KSTo6 MAX ➡️…
16.07.2026
Subscribers
96 540
-373 per month
ERR (% who see posts)
5.0%
per day 1.7%
Reach/post
4.5K
ad reach 1.7K/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. Subtitle shows the period it covers.

Subscribers
96 540
Subs reach
4.64%
avg % of subs see a post
Views/post
4.5K
median 2.6K · 29 days
Posts/day
17.8
~125 per week
7d trend
-18.5%
vs previous week
Reactions/post
33.1
total 17,352 reactions, 9,817 reposts, 0 comments
Post length
854 chars
median 999 · 29 days
Posts analyzed
524
29 days
Ad reach
1.7K
24h avg
Churn / month
-373
over the last month
Citation rate
3 912
citation index · 10,257 channels mentioned all time
Channel age
5 years 10 months
created 31.08.2020
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs loss.

98.9K97.9K96.9K95.9K94.9K95.2KJul 2595.8K96.3KSep 2596.7KOct 2596.6KNov 2596.8KDec 2597.4KJan 2697.8KFeb 2697.8KMar 2696.6KApr 2698KMay 2697.2KJun 2696.7KJul 26
Period start
95 220
Now
96 542
Net growth
+1 322
Section 04 · Mentions

Who mentions the channel and how

Citation index 3 912 — channel popularity rating based on mentions. Considers not just count but weight of mentioning channels: a post from a 100K sub channel «weighs» more than from 1K. All time channel was mentioned 10 257 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning you
Russia 93.2%
Ukraine 2.3%
Belarus 0.5%
Kazakhstan 0.2%
Uzbekistan 0.1%
Format of mentions
Mentioned in a separate post 68.5%
In collections with 2-5 channels 21.1%
In a collection of 6-10 channels 5.9%
In collections with 11+ channels 4.6%
In suspicious channels (bots) 2.3%
Size of channels mentioning you
Micro-channels (up to 1K) 37.1%
1K–10K subs 41.0%
10K–30K subs 9.1%
30K–100K subs 6.8%
over 100K subs 6.0%
Topics of mentions
News & Media 61.6%
Politics 13.1%
Law 5.7%
Blogs 4.4%
Telegram 4.3%
Section 05 · Ad potential

How long a post drives reach

Avg reach of a promo post by time since publication. Helps estimate how long a placement should 'live'.

1.3K
in 12 hours
1.7K
in 24h
+31% vs prev.
1.8K
in 48h
+6% vs prev.
2.5K
in 72h
+40% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — shows its place among niche neighbors.

Channel Subscribers
اخاخبارفوری خبرفوری جنگ امریکا فوری 6M
خࡆخبرفوری ࡆ اخبارفوری ࡆ جنگ فوری امریکا 4.7M
خبخبرفوری 4.4M
کاکانال اخبارفوری ࡆ خبرفوری 4.3M
PELive • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.8M
M-Moscow is interesting 3.4M
PMPerviy Moskovskiy 3.2M
TPTrukha⚡️Ukraine 3.1M
SLSledkomYou 96.5K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions were 5 768, they brought 5 163 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's cumulative rating.

Period Mentions Channels Brought subs
January 2026 1 266 608
1 115
December 2025 851 458
1 525
November 2025 760 425
519
October 2025 687 366
471
September 2025 779 376
684
August 2025 1 425 516
849
Total mentions
5 768
Months of data
6
Attracted subs
5 163
Section 08 · Niche comparison

Where channel ranks in its league

Took top-100 channels in category «News & Media» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10-p90). Black vertical = median. Red dot = your channel.

Subscribers 93% below median
1.3M
498.9K 96 540 — your channel 4.1M
Avg reach / post 95% below median
93.7K
733 4 476 — your channel 443.8K
Citation index better than 62% of niche
1.9K
0 3 912 — your channel 11.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Sunday

On this day at 00:00 MSK audience is most active.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 4.64% vs norm 5.5%. Try polls & interactive formats.

Effect
+0.9pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One poll per week on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Cross-post with same-segment channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want us to do this PromtPress?

This audit is what we can do in a few minutes based on public data. To go further — run ads through us and hit your growth plan in a month.

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