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★ PromtPress Public Report · Issue № 001

Channel audit SETTERS Media

SETTERS Media
@setters A publication about business, tech, and culture. Ads: @hello_settersmedia or sales@setters.media News: https://t.me/settersmedia_news Careers: https://t.me/huggabletalents Registry:…
29.06.2026
Subscribers
85 606
-1069 per month
ERR (% see posts)
6.0%
daily 2.4%
Reach/post
4.5K
ad reach 2K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
85 606
Subs reach
5.31%
avg % of subs who see a post
Views/post
4.5K
median 3.6K · 29 days
Posts/week
13.6
for the period
7d trend
-19.9%
vs previous week
Reactions/post
51.6
total 2,994 reactions, 1,815 reposts, 20 comments
Post length
747 chars.
median 832 · 29 days
Posts analyzed
58
29 days
Ad reach
2K
24h avg
Churn / month
-1069
last month
Citation rate
477
citation index · 2,005 channels mentioned it ever
Channel age
10 years 3 months
created 23.03.2016
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

106.3K98.3K90.3K82.3K74.3K79.3KJun 2579.2KAug 2577.9KSep 2579KOct 2577.4KNov 2576.9KDec 2578.2KJan 2691.2KFeb 2688.2KMar 2688.7KApr 2687.5KMay 2686.5KJun 26
Period start
79 345
Now
85 603
Net growth
+6 258
Section 04 · Citations

Who mentions the channel and how

Citation index 477 — channel popularity score based on mentions. Considers not only count but also weight of mentioners: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 2 005 different channels. Below: from which countries, in what format, from which channels, and in which topics.

Countries mentioning
Russia 95.4%
Ukraine 1.3%
Kazakhstan 0.7%
Uzbekistan 0.4%
Belarus 0.1%
Mention format
Mentioned in a separate post 67.9%
In bundles with 2-5 channels 23.1%
In bundles with 6-10 channels 4.1%
In bundles with 11+ channels 4.9%
In suspicious channels (bot activity) 0.2%
Size of channels mentioning
Micro-channels (up to 1K) 68.5%
1K–10K subs 16.6%
10K–30K subs 9.6%
30K–100K subs 4.5%
over 100K subs 0.7%
Mentioned topics
Education 53.3%
Marketing, PR, advertising 10.0%
Blogs 6.9%
Careers 6.4%
News & Media 2.7%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays relevant.

1.3K
12h
2K
24h
+54% vs prev.
2.4K
48h
+20% vs prev.
2.8K
72h
+16% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
TMMy feed trends 2.5M
MOIce cream 1.8M
OKOka 1.6M
CPMSearch 1.3M
TRTrendly 1.2M
KVCustomer is always right 1.1M
TBTrends by Russia 1.1M
CPVToday's trends 1M
TVTrend or leave 930.8K
TRTrending 904.7K
SMSETTERS MediaYou 85.6K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions were 714, they brought 4 796 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 171 54
1 981
Nov 2025 97 25
19
Oct 2025 120 24
43
Sep 2025 129 37
2 122
August 2025 100 18
5
July 2025 97 32
626
Total mentions
714
Months of data
6
Attracted subscribers
4 796
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category "Marketing, PR, advertising» (Russia) and compared your channel against them. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#83/ 100
Position in niche
Channel in the bottom half of the ranking
Subscribers worse than median by 41%
144.9K
39.7K 85 606 — your channel 1.2M
Avg reach / post worse than median by 66%
13.4K
91 4 545 — your channel 53.2K
Citation index better than 54% of niche
204
0 477 — your channel 3.1K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Monday

Audience most active on this day at 12:00 MSK.

Effect
Best window for an important post
02

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — an easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts with channels in the same segment once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

Want this done by PromtPress?

This audit is what we can do in a few minutes based on public data. If you want to go further — run ads through us and close your growth plan in a month.

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