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★ PromtPress Public Report · Issue № 001

Channel audit SberMarketing

SberMarketing
@sbermarketing All key in ad & martech from SberMarketing experts. 👉 sbermarketing.ru 👉 vk.com/sbermarketing_official Registered in Roskomnadzor list:…
29.06.2026
Subs
161 116
-36928 per month
ERR (% who see posts)
2.0%
per day 0.8%
Reach/post
2.1K
ad reach 1.3K/24h
or just forward the link to this page
Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle shows the period.

Subs
161 116
Sub reach
1.31%
avg % of subs see post
Views/post
2.1K
median 1.8K · 25 days
Posts/week
13.8
over period
7d trend
-16.0%
vs previous week
Reactions/post
26.1
only 1,332 reactions, 651 reposts, 0 comments
Post length
728 chars
median 670 · 25 days
Posts analyzed
51
25 days
Ad reach
1.3K
24h avg
Churn / month
-36928
last month
Citation rate
294
citation index · 822 channels mentioned all time
Channel age
6 years 2 months
created 29.04.2020
Section 02 · Content Analysis

What works best

Top posts by engagement & underperformers — see what to repeat & what to drop.

Section 03 · Subscriber Dynamics

Channel growth over the year

Sub growth chart for the year. Key months show exact subs. See which months the channel gained or lost subs.

358.1K282.1K206.1K130.1K54K96.4KJun 2585.3KAug 25116.4KSep 2583.8KOct 2584KNov 25196.7KDec 25255.5KJan 26182.1KFeb 26263.1KMar 26190.3KApr 26189.6KMay 26198.8KJun 26
Start of period
96 435
Now
162 402
Net growth
+65 967
Section 04 · Ad Potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

972
in 12 hours
1.3K
in 24 hours
+34% vs prev
1.3K
in 48 hours
stable
1.3K
in 72 hours
stable
Section 05 · Competitors

Who you compete with

11 closest channels by topic & audience. Your channel highlighted — see its rank among niche peers.

Channel Subs
WedMy feed trends 2.5M
MOIce cream 1.8M
OKOkak 1.6M
MonSearch 1.3M
FriTrendly 1.2M
ERCustomer is always right 1.1M
ThuTrends by Russia 1.1M
SunTrending today 1M
TueTrend or leave 930.8K
FriTrend watch 904.7K
SatSberMarketingYou 161.1K
Section 06 · Mention Dynamics

How often the channel is mentioned

We track posts in other channels that mention yours monthly. In the last 6 months such mentions were 123, they brought 388 947 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's a cumulative rating.

Period Mentions Channels Brought subs
Dec 2025 19 14
129 259
Nov 2025 22 17
172 688
Oct 2025 24 12
21 171
September 2025 20 17
97
August 2025 14 10
61 441
Jul 2025 24 17
4 291
Total mentions
123
Months of data
6
Attracted subs
388 947
Section 07 · Niche Comparison

Where your channel stands in its league

Took top-100 channels in category «Marketing, PR, advertising» (Russia) and saw how your channel compares. Gray band = range for 80% of niche channels (p10-p90). Black vertical = median. Red dot = your channel.

#37/ 100
Position in niche
Channel in top half of ranking
Subs better than 50% of niche
144.9K
39.7K 161 116 — your channel 1.2M
Avg reach / post 84% below median
13.4K
91 2 106 — your channel 53.2K
Citation index better than 51% of niche
204
0 294 — your channel 3.1K
Section 08 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit in a month.

01

Top post of the week — on Tuesday

Audience most active on this day at 16:00 MSK.

Impact
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 1.31% vs norm 3.0%. Try polls and interactive formats.

Impact
+1.7pp ER
03

Systematic traffic buying

3 formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Impact
+1K-3K subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One poll per week on a hot topic — easy win.

Impact
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts with channels in the same segment quarterly. No need daily — 2-3 collabs give relevant growth.

Impact
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in minutes from public data. Want to go further? Run ads through us & hit your growth target in a month.

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