PromtPress Telegram marketing
RU EN
Download PDF
★ PromtPress public report · Issue № 001

Channel audit Sber

Sber
@sberbank Sber on Telegram Sharing news and tips, talking about finances Registered in the Roskomnadzor list: https://gosuslugi.ru/snet/6982f0785cc4c8c95964d7ac
10.06.2026
Subs
717 036
-8792 per month
ERR (% see posts)
7.0%
per day 3.9%
Reach/post
55.9K
ad reach 27.7K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it covers.

Subs
717 036
Subs reach
7.8%
avg % subs see post
Views/post
55.9K
median 39.5K · 29 days
Posts/week
31.0
over period
7d trend
+35.4%
vs previous week
Reactions/post
1778.0
total 231,136 reactions, 10,784 reposts, 0 comments
Post length
720 chars
median 706 · 29 days
Posts analyzed
130
29 days
Ad reach
27.7K
24h avg
Churn / month
-8792
last month
Citation rate
2 823
citation index · 9,354 channels mentioned ever
Channel age
5 years 11 months
created 18.06.2020
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth and decline.

916.2K862.2K808.2K754.2K700.2K885.8KJun 25867.4KJul 25843.6KAug 25837.2KSep 25822KOct 25807.1KNov 25803KDec 25804.2KJan 26780.5KFeb 26756.5KMar 26738.8KApr 26728.2KMay 26719.7KJun 26
Start of period
885 826
Now
717 036
Net growth
-168 790
Section 04 · Mentions

Who and how mentions the channel

Citation index 2 823 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a channel with 100k subs "weighs" more than from a channel with 1k. Over all time, the channel was mentioned 9 354 different channels. Below — from which countries, in what format, from which channels, and in what topics.

Countries mentioning
Russia 95.9%
Ukraine 0.4%
Kazakhstan 0.2%
Uzbekistan 0.2%
Belarus 0.2%
Format mentioned in
Mentioned in a separate post 50.8%
In a bundle with 2-5 channels 35.8%
In a bundle with 6-10 channels 4.6%
In a bundle with 11+ channels 8.8%
In suspicious channels (bots) 3.4%
Size of channels mentioning
Micro-channels (under 1K) 33.1%
1K to 10K subs 39.3%
10K to 30K subs 12.0%
30K to 100K subs 6.4%
over 100K subs 9.2%
Topics mentioned in
News & Media 24.2%
Economics 9.8%
Politics 7.1%
Career 6.4%
Tech 5.8%
Section 05 · Ad potential

How long a post generates reach

Avg reach of an ad post over time since publication. Helps estimate how long a placement should 'live'.

21.9K
in 12 hours
27.7K
in 24 hours
+26% vs prev.
32.6K
in 48 hours
+18% vs prev.
37.7K
in 72 hours
+16% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subs
The Economist 1.2M
TETopor. Economy. 1.2M
BBRuthless Bankster 1M
ALAlfa-Bank 1M
RERussian economy 849.3K
ALAlfa-Investments 736.6K
MUMultiplier 734.3K
SBSberYou 717K
OGOlga Gogaladze 590.2K
BChMore than economy 541.2K
T-T-Investments 535.3K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we track posts in other channels that mention your channel. Over the last 6 months such mentions were 1 502, they brought 36 479 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subs
December 2025 321 250
25 510
Nov 2025 223 156
3 157
Oct 2025 208 122
0
September 2025 242 141
0
August 2025 248 188
7 812
July 2025 260 150
0
Total mentions
1 502
Months in data
6
Attracted subs
36 479
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category "Economics» (Russia) and saw how your channel compares. Gray band = range for 80% of niche channels (p10 to p90). Black vertical = median. Red dot = your channel.

#8/ 100
Position in niche
Channel in top 8% economy Russia
Subs better than 90% of niche
182.6K
57.1K 717 036 — your channel 788.7K
Avg reach / post better than 79% of niche
22.7K
2.5K 55 948 — your channel 87.8K
Citation index better than 85% of niche
807
0 2 823 — your channel 4K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check them off and revisit this report in a month.

01

Top post of the week — on Wednesday

Audience is most active on this day at 12:00 MSK.

Effect
Best time for key post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls and interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One poll per week on a hot topic is an easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

Want this done by PromtPress?

This audit is what we can do in minutes using public data. Want to go further? Run ads with us and hit your growth plan in a month.

Launch Telegram ad Contact manager
Already a client? Log in →
Link copied