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★ PromtPress Public Report · Issue № 001

Channel audit Kotsnews

Kotsnews
@sashakots War correspondent of Komsomolskaya Pravda Alexander Kots. https://www.gosuslugi.ru/snet/6726cc59ee419e45412a4dec Ads: @Lena_sutormina Contact: @sasha_kots VK community https://vk.ru/realkots
08.06.2026
Subs
479 566
-1125 per month
ERR (% see posts)
10.0%
per day 6.5%
Reach/post
43.7K
ad reach 31K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle below the number shows the period it covers.

Subs
479 566
Subs reach
9.11%
avg % of subs see post
Views/post
43.7K
median 35.6K · 29 days
Posts/day
13.5
~94 per week
7d trend
-14.4%
vs previous week
Reactions/post
737.6
total 296,517 reactions, 51,772 reposts, 0 comments
Post length
805 chars
median 1,000 · 29 days
Posts analyzed
402
29 days
Ad reach
31K
24h avg
Churn / month
-1125
last month
Citation rate
7 715
citation index · 15,375 channels mentioned all time
Channel age
9 years 4 months
created 01.02.2017
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

572.7K547.3K521.9K496.5K471.1K558.4KJun 25553.8KJul 25549.3KAug 25542.4KSep 25535.1KOct 25527.9KNov 25522KDec 25513.3KJan 26506.5KFeb 26498.2KMar 26486.9KApr 26481.6KMay 26479.1KJun 26
Start date
558 446
Now
479 567
Net growth
-78 879
Section 04 · Citations

Who mentions the channel and how

Citation index 7 715 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel 'weighs' more than from a 1k subs channel. Over all time, the channel was mentioned by 15 375 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 88.4%
Ukraine 3.4%
Belarus 0.9%
Uzbekistan 0.1%
Kazakhstan 0.0%
Format of mentions
Mentioned in a separate post 70.2%
In collections with 2-5 channels 19.8%
In collections with 6-10 channels 1.5%
In collections with 11+ channels 8.4%
In suspicious channels (bots) 1.0%
Size of channels mentioning
Micro-channels (up to 1K) 43.9%
1K–10K subs 30.1%
10K–30K subs 12.8%
30K–100K subs 7.8%
over 100K subs 5.4%
Topics of mentions
News & Media 44.2%
Politics 33.8%
Telegram 6.0%
Blogs 5.1%
Other 1.7%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long placement stays effective.

20.5K
in 12 hours
31K
in 24 hours
+51% vs prev
31K
in 48 hours
stable
36.4K
in 72 hours
+17% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subs
PELive Broadcast • News 4.1M
TLTopor Live 4.1M
M•Moskvich • Moscow News 3.9M
M-Moscow is interesting 3.5M
MAMash 3.1M
PMFirst Moscow 3.1M
RNRIA Novosti 3.1M
Wed.Media Russia not Moscow 2.9M
NMMoscow News 2.7M
MSMoscow today 2.7M
KOKotsnewsYou 479.6K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention yours. Over the last 6 months such mentions were 21 280, they brought 1 840 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's cumulative rating.

Period Mentions Channels Brought subs
December 2025 3 785 775
123
Nov 2025 3 354 736
529
Oct 2025 3 025 545
228
Sep 2025 3 680 846
0
August 2025 3 611 812
7
July 2025 3 825 847
953
Total mentions
21 280
Months of data
6
Attracted subs
1 840
Section 08 · Niche comparison

Where channel stands in its league

Top-100 channels in category «News & Media» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#86/ 100
Rank in niche
Channel in bottom half of ranking
Subs worse than median by 44%
853K
231.3K 479 566 — your channel 2.9M
Avg reach / post worse than median by 40%
73K
3.1K 43 698 — your channel 344K
Citation index better than 73% of niche
2.5K
5 7 715 — your channel 14.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Sunday

Audience most active on this day at 09:00 MSK.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with channels in the same segment once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

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