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★ PromtPress public report · Issue # 001

Channel audit RuShipper

RuShipper
@rushipper 🌟 Here you can find and conveniently order merch, figurines, plushies and other goods from foreign sites in Russia! Reviews and other info: hipolink.net/rushipper Order/Questions: @RuShipperM
07.07.2026
Subscribers
12 507
-38 per month
ERR (% see posts)
75.0%
daily 23.8%
Reach/post
9.1K
ad reach 3K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
12 507
Subs reach
72.39%
avg % subs see post
Views/post
9.1K
median 9.2K · 24 days
Posts/week
3.5
over period
7d trend
-30.5%
vs previous week
Reactions/post
327.1
only 3,925 reactions, 315 reposts, 747 comments
Post length
354 chars
median 194 · 24 days
Posts analyzed
12
24 days
Ad reach
3K
24h avg
Churn / month
-38
last month
Citation rate
18
citation index · 63 channels mentioned ever
Channel age
1 year 5 months
created 07.02.2025
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

14.3K11.4K8.5K5.6K2.7K3.6KJul 255.2KAug 256.1KSep 256.3KOct 257KNov 258KDec 2510.1KJan 2610.1KFeb 269.8KMar 2610.1KApr 2610.5KMay 2612.5KJun 2612.5KJul 26
Period start
3 595
Now
12 507
Net growth
+8 912
Section 04 · Citations

Who mentions the channel and how

Citation index 18 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. All time channel mentions: 63 different channels. Below — from which countries, in what format, from which channels, and in which topics.

Countries mentioning
Russia 86.2%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Mention format
Mentioned in a separate post 61.4%
In a bundle of 2-5 channels 38.6%
In a bundle of 6-10 channels 0.0%
In collections with 11+ channels 0.0%
In suspicious channels (bot activity) 0.0%
What size channels mention
Micro-channels (up to 1K) 31.7%
1K–10K subs 40.0%
10K–30K subs 22.8%
30K–100K subs 5.5%
over 100K subs 0.0%
Mentioned topics
Games 40.7%
Blogs 18.6%
Other 10.3%
Images and photos 8.3%
Art 3.4%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays effective.

2.6K
12h
3K
24h
+15% vs prev.
3.3K
48h
+10% vs prev.
3.7K
72h
+11% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
OZOZON 1.1M
SNMarket discounts 1M
YMYandex Market 1M
X-Freeloaders - Lightning 997.5K
WSWB Sniper | Wildberries Finds | Discounts | Deals 922.2K
PBBy Blat 876.1K
Z|Hare | Promos | Discounts 874.4K
W|Wildberries | finds 793.3K
VIITEMS FROM VIDEO 703.1K
ALAlpha-Vygodno 558.5K
RURuShipperYou 12.5K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we record posts in other channels that mention your channel. Over the last 6 months such mentions were 47, they brought 7 237 new subs. This is a different metric from the citation index above — here it's individual mention posts over the period, while that is a cumulative rating.

Period Mentions Channels Brought subscribers
January 2026 2 2
1 157
December 2025 9 8
1 942
Nov 2025 12 8
1 194
Oct 2025 11 10
632
September 2025 1 1
226
August 2025 12 7
2 086
Total mentions
47
Months in data
6
Acquired subscribers
7 237
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category "Sales» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 94% below median
193.6K
66.3K 12 507 — your channel 714.1K
Avg reach / post better than 56% of niche
5.8K
1 9 054 — your channel 35K
Citation index 95% below median
371
0 18 — your channel 3.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit next month.

01

Increase posting frequency

Now 3.5 posts/wk. Active channels avg 7-10. Consistency is key to retention.

Effect
Regularity > volume
02

Main post of the week — on Tuesday

On this day at 19:00 MSK audience is most active.

Effect
Best window for an important post
03

Increase video posts share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
05

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER

Want this done by PromtPress?

This audit is what we can do in minutes using public data. To go further — run ads through us and hit your growth target in a month.

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