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★ PromtPress Public Report · Issue No. 001

Channel audit RIA Novosti

RIA Novosti
@rian_ru Main News RIA Channel authors are our correspondents in Russia and abroad. We report what we see. Registered in Roskomnadzor list www.gosuslugi.ru/snet/678637f9506f967728faabaa
08.06.2026
Subs
3 052 951
-13318 per month
ERR (% see posts)
10.0%
per day 8.5%
Reach/post
263.9K
ad reach 260.6K/24h
or just forward this page link
Section 01 · Channel Snapshot

Key channel metrics

Each card — a separate channel health indicator. The subtitle below the number shows the period it covers.

Subs
3 052 951
Subscriber reach
8.64%
avg % of subs see post
Views/post
263.9K
median 265.4K · 17 days
Posts/day
53.7
~376 per week
7d trend
no data for period
Reactions/post
1458.5
total 1,344,729 reactions, 386,484 reposts, 0 comments
Post length
313 chars
median 258 · 17 days
Posts analyzed
922
17 days
Ad Reach
260.6K
24h avg
Churn / month
-13318
last month
Citations
20 029
citation index · 47,015 channels mentioned all time
Channel age
9 years 3 months
created 28.02.2017
Section 02 · Content Analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber Dynamics

Channel growth over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months grew and which lost subs.

3.4M3.3M3.2M3.1M3M3.4MJun 253.4MJul 253.4MAug 253.4MSep 253.3MOct 253.3MNov 253.3MDec 253.2MJan 263.2MFeb 263.2MMar 263.1MApr 263.1MMay 263.1MJun 26
Period start
3 358 780
Now
3 052 951
Net growth
-305 829
Section 04 · Ad Potential

How long a post gets reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

217.5K
in 12 hours
260.6K
in 24 hours
+20% vs prev.
260.6K
in 48 hours
stable
307.4K
in 72 hours
+18% vs prev.
Section 05 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subs
PELive • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.9M
M-Moscow is interesting 3.5M
MAMash 3.1M
PMFirst Moscow 3.1M
RNRIA NovostiYou 3.1M
SRMedia Russia not Moscow 2.9M
NMMoscow News 2.7M
MSMoscow today 2.7M
M2Moscow 24/ 2.2M
Section 06 · Niche Comparison

Where your channel stands in its league

Took top-100 channels in category "News & Media» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#86/ 100
Position in niche
Channel in bottom half of rating
Subs better than 90% of niche
853K
231.3K 3 052 951 — your channel 3.4M
Avg reach / post better than 89% of niche
73K
3.1K 263 901 — your channel 344K
Citation index better than 90% of niche
2.5K
5 20 029 — your channel 22K
Section 07 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Best post of the week — on Monday

Audience most active on this day at 22:00 MSK.

Effect
Best window for important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
03

Test polls and interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Swap posts with same-niche channels once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — a source of organic traffic.

Effect
Organic traffic source

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