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★ PromtPress Public Report · Issue No. 001

Channel audit Russia Now • News

Russia Now • News
@ria_novosti_russiya Collaboration - @PeopleNowMedia Submit content (feedback bot) - @rusnow_news_bot RIA Novosti Vesti RBK Kremlin Putin Negotiations Russia today
16.07.2026
Subscribers
1 195 454
-11882 per month
ERR (% see posts)
5.0%
daily 3.7%
Reach/post
48.9K
ad reach 44.3K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
1 195 454
—
Subs reach
4.09%
avg % subs see post
Views/post
48.9K
median 49.5K · 20 days
Posts/day
28.2
~197 per week
7d trend
—
no data for period
Reacts/post
1069.5
618K reactions, 53.6K reposts, 36.4K comments
Post length
585 chars.
median 588 · 20 days
Posts analyzed
578
20 days
Ad reach
44.3K
24h avg
Churn / month
-11882
last month
Citation rate
5 158
citation index · 7,958 channels mentioned ever
Channel age
4 years 4 months
created 23.02.2022
Section 02 · Content analysis

What works best

Top posts by engagement & outsiders — to see what to repeat & what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

1.5M1.4M1.3M1.2M1.2M1.4MJul 251.4M1.4MSep 251.4MOct 251.3MNov 251.3MDec 251.3MJan 261.3MFeb 261.3MMar 261.3MApr 261.2MMay 261.2MJun 261.2MJul 26
Period start
1 415 580
Now
1 195 471
Net growth
-220 109
Section 04 · Citations

Who mentions the channel and how

Citation index 5 158 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a channel with 100k subs weighs more than from a channel with 1k subs. All-time channel mentions: 7 958 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 89.4%
Ukraine 3.2%
Belarus 0.5%
Uzbekistan 0.2%
Kazakhstan 0.1%
Format of mentions
Mentioned in a separate post 86.9%
In collections with 2-5 channels 12.7%
In collections with 6-10 channels 0.3%
In collections with 11+ channels 0.1%
In dubious channels (bot-boosted) 0.2%
What size channels mention
Micro-channels (up to 1K) 40.6%
1K–10K subs 39.4%
10K–30K subs 7.2%
30K–100K subs 5.7%
over 100K subs 7.1%
Topics of mentions
News & Media 47.2%
Politics 10.9%
Telegram 10.2%
Educational 8.9%
Blogs 8.0%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long placement should 'live'.

35.1K
12h
44.3K
24h
+26% vs prev.
50.1K
48h
+13% vs prev.
52.4K
72h
+5% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel highlighted — see its rank among niche neighbors.

Channel Subscribers
اخاخبارفوری خبرفوری جنگ امریکا فوری 6M
خࡆخبرفوری ࡆ اخبارفوری ࡆ جنگ فوری امریکا 4.7M
خبخبرفوری 4.4M
کاکانال اخبارفوری ࡆ خبرفوری 4.3M
PELive • News 4.1M
TLTopor Live 4.1M
M•Moskvich • Moscow News 3.8M
M-Moscow is interesting 3.4M
PMFirst Moscow 3.2M
TRTrukha⚡️Ukraine 3.1M
RSRussia Now • NewsYou 1.2M
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we track posts in other channels that mention yours. Over the last 6 months such mentions were 14 638, they brought 50 893 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's a cumulative rating.

Period Mentions Channels Brought subs
January 2026 2 682 295
49 599
December 2025 2 647 262
0
November 2025 2 542 390
0
October 2025 2 536 269
0
September 2025 2 141 334
1 294
August 2025 2 090 321
0
Total mentions
14 638
Months of data
6
Acquired subs
50 893
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category «News & Media» (Russia) and compared your channel against them. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#65/ 100
Position in niche
Channel in the bottom half of the ranking
Subscribers 9% below median
1.3M
498.9K 1 195 454 — your channel 4.1M
Avg reach / post 48% below median
93.7K
733 48 947 — your channel 443.8K
Citation index better than 69% of niche
1.9K
0 5 158 — your channel 11.2K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Sunday

Audience most active on this day at 08:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 4.09% vs norm 5.5%. Try polls & interactive formats.

Effect
+1.4pp ER
03

System traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress selects sources for the niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One poll per week on a 'hot' topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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