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★ PromtPress Public Report · Issue № 001

Channel audit RF Estate | Недвижимость Москвы. Новости, законы, ипотека

RF Estate | Недвижимость Москвы. Новости, законы, ипотека
@rf_est Latest Moscow & region real estate news from a pro team Collaboration: https://t.me/EstateRF
08.07.2026
Subscribers
26 650
+11873 this month
ERR (% see posts)
27.0%
per day 18.6%
Reach/post
7.2K
ad reach 5.1K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a channel health indicator. Subtitle shows the period.

Subscribers
26 650
—
Subs reach
27.12%
avg % of subs see post
Views/post
7.2K
median 7K · 28 days
Posts/week
11.7
over period
7d trend
+5.8%
vs prev week
Reactions/post
133.7
total 6,282 reactions, 4,632 reposts, 0 comments
Post length
714 chars
median 853 · 28 days
Posts analyzed
47
28 days
Ad reach
5.1K
24h avg
Churn / month
+11873
last month
Citation rate
3
citation index · 92 channels mentioned all time
Channel age
6 years 1 month
created 17.05.2020
Section 02 · Content Analysis

What works best

Top posts by engagement & outsiders — to see what to repeat and what to drop.

Section 03 · Subscriber Dynamics

Channel growth over the year

Yearly subscriber growth chart. Key months show exact subscriber count. Shows growth and churn months.

33.2K27.7K22.2K16.7K11.2K30.1KJul 2523.9KAug 2515.2KSep 2521.6KOct 2516.6KNov 2514.8KDec 2513.5KJan 2629.7KFeb 2628.1KMar 2625.9KApr 2621.4KMay 2615.3KJun 2627.5KJul 26
Period start
30 057
Now
26 650
Net growth
-3 407
Section 04 · Ad Potential

How long a post drives reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should «live».

3.2K
in 12 hours
5.1K
in 24 hours
+59% vs prev
7.5K
in 48 hours
+47% vs prev
7.5K
in 72 hours
stable
Section 05 · Competitors

Who you compete with

11 closest channels by topic & audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
DДDOMEO. ДИЗАЙН | РЕМОНТ | НЕДВИЖИМОСТЬ 529.8K
PLLayout 454.1K
AIInterior & decor 450.4K
MKMy apartment 428.1K
MSWise Builder 410.4K
LKFavorite apartment 409.1K
GFGC FSK 378.4K
PRProRealty 376.3K
USSmart Builder 354K
PIPIK 338.1K
RERF Estate | Недвижимость Москвы. Новости, законы, ипотекаYou 26.6K
Section 06 · Mention Dynamics

How often the channel is mentioned

We track mentions in other channels monthly. Over the last 6 months such mentions were 0, they brought 22 684 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, while that is a cumulative rating.

Period Mentions Channels Brought subs
Jan 2026 0 0
14 194
Dec 2025 0 0
0
Nov 2025 0 0
0
Oct 2025 0 0
0
September 2025 0 0
8 490
August 2025 0 0
0
Total mentions
0
Months of data
6
Attracted subs
22 684
Section 07 · Niche Comparison

Where channel ranks in its league

Took top-100 channels in category "Interior & construction» (Russia) and compared your channel. Gray band — range of 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 76% worse than median
109.6K
30.4K 26 650 — your channel 435.9K
Avg reach / post better than 52% of niche
6.3K
1.4K 7 227 — your channel 26.4K
Citation index 99% worse than median
518
0 3 — your channel 2.5K
Section 08 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off & revisit next month.

01

Top post of the week — on Monday

Audience most active on this day at 15:00 MSK.

Effect
Best window for important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One poll per week on a hot topic — easy win.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

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