PromtPress Telegram marketing
RU EN
Download PDF
★ PromtPress Public Report · Issue № 001

Channel audit Russian retail & business

Russian retail & business
@retailrus Fun and interesting about retail, marketplaces, and business. Suggestions: @retailbizbot Partnerships: @zubar89 Channel included in the RKN registry: https://rkn.link/jlt
12.06.2026
Subscribers
289 228
+1426 per month
ERR (% see posts)
9.0%
daily 7.9%
Reach/post
23.2K
ad reach 22.7K/24h
or just share this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
289 228
—
Subscriber reach
8.01%
avg % of subs see post
Views/post
23.2K
median 22.8K · 29 days
Posts/day
25.6
~179 per week
7d trend
-1.2%
vs previous week
Reactions/post
—
MTProto only
Post length
324 chars.
median 272 · 29 days
Posts analyzed
766
29 days
Ad reach
22.7K
24h avg
Churn / month
+1426
last month
Citation rate
1 662
citation index · 4,196 channels mentioned ever
Channel age
8 years 6 months
created 22.11.2017
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

322.8K291.2K259.6K228K196.4K240.8KJun 25230.1KJul 25216.6KAug 25210KSep 25265.7KOct 25278.7KNov 25262.4KDec 25288.6KJan 26266.8KFeb 26293.4KMar 26290.8KApr 26290.6KMay 26284KJun 26
Period start
240 783
Now
289 230
Net growth
+48 447
Section 04 · Mentions

Who mentions the channel and how

Citation index 1 662 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel "weighs" more than from a 1k subs channel. All time the channel was mentioned 4 196 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 96.6%
Ukraine 0.3%
Kazakhstan 0.1%
Belarus 0.0%
Uzbekistan 0.0%
Format mentioned in
Mentioned in a separate post 81.9%
In collections with 2-5 channels 12.7%
In collections with 6-10 channels 4.4%
In collections with 11+ channels 0.9%
In suspicious channels (bot activity) 1.4%
What size channels mention
Micro-channels (up to 1K) 56.1%
1K–10K subs 22.6%
10K–30K subs 7.9%
30K–100K subs 8.4%
100K+ subs 5.1%
Topics mentioned in
News & Media 21.7%
Blogs 19.6%
Business & Startups 19.4%
Economy 6.0%
Humor & Entertainment 5.3%
Section 05 · Ad potential

How long a post generates reach

Average ad post reach over time from publication. Helps estimate how long placement should 'live'.

18.1K
12h
22.7K
24h
+25% vs prev.
22.7K
48h
stable
24.9K
72h
+10% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
MOMoscowbusiness 966.6K
CNBooks on a Million | business blog 872.2K
CCMerger & acquisition 495.2K
ABBusiness Shark 494.1K
BIBusiness Ideas | Startups 449.2K
RBRussian Business 377.2K
BDBusiness DNA of Russia 297.3K
RRRussian retail & businessYou 289.2K
2h25th hour • Business & Finance 288.4K
BBBusiness Unfiltered 256.5K
E-E-commerce 254.7K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 2 292, they brought 146 247 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 629 193
44 529
Nov 2025 255 117
0
Oct 2025 371 164
48 139
September 2025 324 145
53 557
August 2025 358 149
22
July 2025 355 135
0
Total mentions
2 292
Months of data
6
Attracted subscribers
146 247
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category "Business & Startups» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10-p90). Black vertical = median. Red dot = your channel.

#8/ 100
Position in niche
Channel in top 8% of Business & Startups Russia
Subscribers better than 90% of niche
104.8K
31.3K 289 228 — your channel 331.4K
Avg reach / post better than 71% of niche
10.6K
140 23 173 — your channel 44.1K
Citation index better than 90% of niche
162
0 1 662 — your channel 1.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit in a month.

01

Top post of the week — on Monday

Audience is most active on this day at 1:00 PM MSK.

Impact
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Impact
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic is an easy win.

Impact
+5-15% ER
04

Cross-promo with adjacent channels

Exchange posts with channels in the same segment once a quarter. No need to do it daily — 2-3 collabs give relevant growth.

Impact
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords for organic traffic.

Impact
Organic traffic source

Want us to do it PromtPress?

This audit — what we can do in minutes from public data. Want more? Run ads with us and hit your growth plan in a month.

Launch ads on Telegram Contact manager
Already a client? Log in →
Link copied