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★ PromtPress Public Report · Issue # 001

Channel audit Moscow Restaurant Scene

Moscow Restaurant Scene
@restaurantmoscow News, not everything but a lot — about Moscow restaurants and other pleasures. Collaboration: @cooperation_mr_bot Website: https://moscowrestaurant.ru/ RKN: https://clck.ru/3FRBDR MAX:…
14.07.2026
Subscribers
67 475
-250 per month
ERR (% see posts)
7.0%
per day 4.6%
Reach/post
4.9K
ad reach 3.1K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
67 475
Subscriber reach
7.29%
avg % subs see post
Views/post
4.9K
median 5K · 28 days
Posts/week
13.8
for period
7d Trend
+1.1%
vs previous week
Reactions/post
31.7
total 1,805 reactions, 1,856 reposts, 37 comments
Post length
438 chars.
median 403 · 28 days
Posts analyzed
57
28 days
Ad Reach
3.1K
24h avg
Churn / month
-250
last month
Citation Rate
743
citation index · 1,185 channels mentioned all time
Channel age
3 years 11 months
created 15.07.2022
Section 02 · Content analysis

What Works Best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

76.3K73.9K71.5K69.1K66.7K75KJul 2574.7KAug 2574.1KSep 2573KOct 2572.4KNov 2572.8KDec 2571.9KJan 2670.7KFeb 2670KMar 2669KApr 2668.2KMay 2667.9KJun 2667.6KJul 26
Period start
74 959
Now
67 476
Net Growth
-7 483
Section 04 · Mentions

Who mentions the channel and how

Citation index 743 — channel popularity rating based on mentions. Considers both count and weight: a post from a 100k subs channel weighs more than from 1k subs. All-time mentions: 1 185 different channels. Below — countries, formats, source channels, topics.

Countries mentioning
Russia 97.4%
Ukraine 0.4%
Belarus 0.2%
Uzbekistan 0.1%
Iran 0.0%
Format mentioned in
Mentioned in a separate post 77.4%
In a bundle with 2-5 channels 20.8%
In a bundle with 6-10 channels 0.8%
In a bundle with 11+ channels 0.9%
In suspicious channels (bots) 4.5%
Size of channels mentioning
Micro-channels (up to 1K) 18.0%
1K–10K subs 31.2%
10K–30K subs 19.6%
30K–100K subs 18.9%
over 100K subs 12.3%
Topics mentioned in
News & Media 29.7%
Food & cooking 14.0%
Blogs 8.6%
Travel 6.7%
Politics 5.6%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays relevant.

2.3K
in 12 hours
3.1K
in 24 hours
+35% vs prev.
3.7K
in 48 hours
+19% vs prev.
3.9K
in 72 hours
+5% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
1T1win Token 3.3M
KRCooking Recipes Salads 🧑‍🍳 997K
FRPyaterochka 775.4K
🎂M🎂 Mom's Recipes 😋 679.9K
A|Air Fryer | Recipes 594K
PRSimple Recipes 586.5K
KRRecipe book 558.3K
CNKitchen Inside Out 532.8K
VITasty & cheap 🥘 487.1K
CICHIZHIK 483.8K
MRMoscow Restaurant SceneYou 67.5K
Section 07 · Mention trends

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions were 121, they brought 1 767 new subs. This differs from the citation index above — here it's individual mention posts for the period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 17 14
0
December 2025 27 20
216
November 2025 22 14
944
October 2025 15 13
1
September 2025 12 7
5
August 2025 28 25
601
Total mentions
121
Months of data
6
Gained subscribers
1 767
Section 08 · Niche Comparison

Where the channel ranks in its league

Took top-100 channels in category «Food & cooking» (Russia) and saw how your channel compares. Gray band: range for 80% of niche channels (p10–p90). Black vertical: median. Red dot: your channel.

Subscribers 70% below median
226.5K
76K 67 475 — your channel 602.1K
Avg Reach / Post 46% below median
9.1K
24 4 922 — your channel 53.6K
Citation index 31% below median
1.1K
0 743 — your channel 3.3K
Section 09 · Strategy

What to Do Right Now

5 priority actions ranked by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Sunday

Audience is most active on this day at 19:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 7.29% vs norm 9.0%. Try polls and interactive formats.

Effect
+1.7pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same niche. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want us to do this PromtPress?

This audit — what we can do in minutes using public data. To go further — run ads through us and hit your growth target in a month.

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