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★ PromtPress Public Report · Issue № 001

Channel audit Interior & decor

Interior & decor
@remont_decor_interero Interior & decor ideas for your home 💞 Ads: @VSOB63 If no reply: @serejka63 RKN: clck.ru/3G7WAP Exchange: @Spiral_Miya
29.06.2026
Subscribers
451 164
-4517 per month
ERR (% see posts)
5.0%
per day 2.0%
Reach/post
18.1K
ad reach 9.1K/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
451 164
—
Subs reach
4.01%
avg % of subs see post
Views/post
18.1K
median 18.9K · 29 days
Posts/week
24.8
for the period
7d trend
-1.3%
vs previous week
Reactions/post
123.1
total 12,804 reactions, 7,646 reposts, 0 comments
Post length
75 chars
median 54 · 29 days
Posts analyzed
104
29 days
Ad reach
9.1K
24h avg
Churn / month
-4517
last month
Citation rate
3 278
citation index · 4,386 channels mentioned ever
Channel age
2 years 8 months
created 13.10.2023
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat & what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

535.7K476.7K417.7K358.7K299.7K333.9KJun 25329.6KAug 25321.4KSep 25382.7KOct 25416.5KNov 25456KDec 25446.1KJan 26429.5KFeb 26486.1KMar 26468.7KApr 26460.2KMay 26455.4KJun 26
Start of period
333 859
Now
451 164
Net growth
+117 305
Section 04 · Citations

Who mentions the channel and how

Citation index 3 278 — channel popularity rating based on mentions. Considers both count and weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 4 386 different channels. Below: from which countries, in what format, from which channels, and in which topics.

Mentions by country
Russia 98.8%
Uzbekistan 0.3%
Ukraine 0.2%
Belarus 0.1%
Iran 0.0%
Format of mentions
Mentioned in a separate post 99.0%
In collections with 2-5 channels 1.0%
In collections with 6-10 channels 0.0%
In collections with 11+ channels 0.0%
Suspicious channels (bot activity) 0.1%
Size of channels that mention
Micro-channels (up to 1K) 5.8%
1K to 10K subs 44.0%
10K to 30K subs 20.1%
30K to 100K subs 17.7%
over 100K subs 12.4%
Topics where mentioned
News & media 31.1%
Handicrafts 10.2%
Sales 6.9%
Interior & construction 5.5%
Fashion & beauty 5.2%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post over time since publication. Helps estimate how long a placement should 'live'.

6.9K
in 12 hours
9.1K
in 24 hours
+32% vs prev.
11K
in 48 hours
+21% vs prev.
13.3K
in 72 hours
+21% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
DДDOMEO. ДИЗАЙН | РЕМОНТ | НЕДВИЖИМОСТЬ 527.4K
PLLayout 454.9K
AIInterior & decorYou 451.2K
MKMy apartment 428.8K
MSWise Builder 411K
LKFavorite apartment 409.7K
GFGC FSK 377K
PRProRealty 376.9K
USSmart Builder 354.3K
PIPIK 339.8K
CozyCozy 336.3K
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we record posts in other channels that mention yours. Over the last 6 months such mentions were 3 270, they brought 171 680 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's cumulative rating.

Period Mentions Channels Brought subs
December 2025 237 230
6 392
November 2025 461 393
55 069
October 2025 526 467
41 955
September 2025 2 035 1 339
67 963
August 2025 8 8
157
July 2025 3 2
144
Total mentions
3 270
Months in data
6
Attracted subs
171 680
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category "Interior & construction» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#3/ 100
Rank in niche
Channel in top 3% interior & construction Russia
Subscribers better than 90% of niche
110.5K
30.4K 451 164 — your channel 496.3K
Avg reach / post better than 82% of niche
6.5K
1.4K 18 086 — your channel 27.1K
Citation index better than 90% of niche
492
0 3 278 — your channel 3.6K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Saturday

Audience is most active on this day at 17:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 4.01% vs norm 5.5%. Try polls & interactive formats.

Effect
+1.5pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions typically boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with same-segment channels. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

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