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★ PromtPress public report · Issue № 001

Channel audit Russian Business

Russian Business
@rb_ru Power of audacity and money rb.ru RKN: https://goo.su/FHzPl
12.06.2026
Subscribers
377 205
+13492 per month
ERR (% see posts)
3.0%
per day 1.7%
Reach/post
9.4K
ad reach 6.4K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
377 205
Subscriber reach
2.49%
avg % of subs see post
Views/post
9.4K
median 8.8K · 29 days
Posts/week
27.7
for the period
7d trend
-23.7%
vs previous week
Reactions/post
611.7
total 72,181 reactions, 4,458 reposts, 0 comments
Post length
548 chars.
median 518 · 29 days
Posts analyzed
118
29 days
Ad reach
6.4K
24h avg
Churn / month
+13492
last month
Citation rate
260
citation index · 1,513 channels mentioned all time
Channel age
10 years 8 months
created 23.09.2015
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

518.4K388.8K259.2K129.6K028.4KJun 2528KJul 2527.4KAug 2530.8KSep 25147.2KOct 25127.8KNov 25302.3KDec 25429.1KJan 26384.4KFeb 26403.8KMar 26389.2KApr 26368.8KMay 26376.2KJun 26
Period start
28 373
Now
377 211
Net growth
+348 838
Section 04 · Mentions

Who mentions the channel and how

Citation index 260 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. Over all time, the channel was mentioned 1 513 different channels. Below — from which countries, in what format, from which channels, and in which topics.

Countries mentioning
Russia 98.1%
Belarus 0.1%
Uzbekistan 0.0%
Ukraine 0.0%
Kazakhstan 0.0%
Format mentioned in
Mentioned in a separate post 93.9%
In a bundle with 2-5 channels 3.6%
In a bundle with 6-10 channels 1.4%
In a bundle with 11+ channels 1.1%
In suspicious channels (bot activity) 0.3%
What size channels mention
Micro-channels (up to 1K) 82.3%
1K–10K subs 15.1%
10K–30K subs 1.5%
30K–100K subs 0.5%
over 100K subs 0.6%
Topics mentioned in
Education 62.9%
News & Media 13.9%
Business & Startups 8.8%
Tech 2.1%
Politics 1.8%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post over time since publication. Helps estimate how long a placement stays relevant.

5K
12h
6.4K
24h
+28% vs prev.
6.6K
48h
+3% vs prev.
6.7K
72h
+2% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — you can see its rank among niche peers.

Channel Subscribers
MOMoscow Business 966.6K
CNBooks on a Million | business blog 872.2K
SSMerger & acquisition 495.2K
ABAкула Бизнеса 494.1K
BIBusiness Ideas | Startups 449.2K
RBRussian BusinessYou 377.2K
DBBusiness DNA of Russia 297.3K
RRRussian retail & business 289.2K
2H25th Hour • Business & Finance 288.4K
BBBusiness Unfiltered 256.5K
E-E-commerce 254.7K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 6 months such mentions were 210, they brought 448 088 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, while that is a cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 54 40
151 779
November 2025 51 49
175 135
October 2025 31 28
434
September 2025 14 9
116 871
August 2025 58 57
3 869
July 2025 2 2
0
Total mentions
210
Months of data
6
Attracted subscribers
448 088
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Business & Startups» (Russia) and compared your channel against them. Gray band: range covering 80% of niche channels (p10 to p90). Black vertical: median. Red dot: your channel.

#6/ 100
Rank in niche
Channel in top 6% Business & Startups Russia
Subscribers better than 90% of niche
104.8K
31.3K 377 205 — your channel 414.9K
Avg reach / post worse than median by 11%
10.6K
140 9 408 — your channel 44.1K
Citation index better than 53% of niche
162
0 260 — your channel 1.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Wednesday

Audience is most active on this day at 09:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 2.49% vs norm 3.5%. Try polls & interactive formats.

Effect
+1.0pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with channels in the same segment once a quarter. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit is what we can do in minutes from public data. To go further — run ads with us and hit your growth plan in a month.

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