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★ PromtPress Public Report · Issue #001

Channel audit Direct Flight | Travel

Direct Flight | Travel
@pryamoy All about travel - hacks, news, cheap tickets Questions: @garant_dima Manager: @Alexandra_airlines @Spiral_Yuri @KirillAndWorld @Kate_Adm @managers_direct_flight
10.07.2026
Subscribers
86 805
-503 per month
ERR (% see posts)
4.0%
daily 2.1%
Reach/post
2.8K
ad reach 1.8K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
86 805
—
Subs reach
3.26%
avg % subs see post
Views/post
2.8K
median 2.9K · 29 days
Posts/week
31.5
for period
7d trend
-14.7%
vs previous week
Reactions/post
35.2
total 4,752 reactions, 2,079 reposts, 291 comments
Post length
477 chars
median 484 · 29 days
Posts analyzed
135
29 days
Ad reach
1.8K
24h avg
Churn / month
-503
last month
Citation rate
561
citation index · 653 channels mentioned ever
Channel age
3 years 3 months
created 29.03.2023
Section 02 · Content analysis

What works best

Top posts by engagement and laggards — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel grew and which it lost subs.

112K105.1K98.3K91.5K84.7K108.1KJul 25106.1KAug 25103.5KSep 25101.6KOct 25102.7KNov 25100.4KDec 2597KJan 2693.9KFeb 2691.6KMar 2689.8KApr 2688.3KMay 2687.5KJun 2686.9KJul 26
Period start
108 132
Now
86 797
Net growth
-21 335
Section 04 · Citations

Who mentions the channel and how

Citation index 561 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions 653 different channels. Below — from which countries, format, channels, and topics.

Mentioning countries
Russia 96.7%
Ukraine 1.0%
Belarus 0.6%
Uzbekistan 0.1%
Iran 0.0%
How they mention
Mentioned in a separate post 93.6%
In bundles with 2-5 channels 6.1%
In bundles with 6-10 channels 0.0%
In bundles with 11+ channels 0.3%
In suspicious channels (bots) 0.3%
Size of mentioning channels
Micro-channels (up to 1K) 17.8%
1–10K subs 11.1%
10–30K subs 19.3%
30–100K subs 29.4%
over 100K subs 22.4%
Topics where mentioned
Travel 37.1%
News & Media 17.6%
Politics 6.7%
Educational 5.2%
Psychology 4.9%
Section 05 · Ad potential

How long a post brings reach

Avg ad post reach by time since publication. Helps gauge how long a placement stays relevant.

1.4K
in 12h
1.8K
in 24h
+29% vs prev.
2K
in 48h
+11% vs prev.
2.3K
in 72h
+13% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
M-Moscow events | Poster 1.2M
A«Pobeda Airlines 1.1M
MDMoscow Digest 559.8K
AEAEROFLOT 525.4K
MonMoskvichka 502.6K
JPYandex Travels 498.7K
TUTutu 497.1K
SunDiscount train 432.2K
SPWays to travel almost free (RU) | Vandrouki, Вандруки, вандроки — это мы 401.8K
OTOzon Travel 398.9K
PRDirect Flight | TravelYou 86.8K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 6 months such mentions were 62, they brought 2 441 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, while that is a cumulative rating.

Period Mentions Channels Brought subs
Jan 2026 1 1
0
December 2025 2 2
0
Nov 2025 13 3
447
Oct 2025 34 23
1 994
Sep 2025 5 4
0
August 2025 7 5
0
Total mentions
62
Months of data
6
Acquired subs
2 441
Section 08 · Niche comparison

Where channel ranks in its league

Took top-100 channels in category «Travel» (Russia) and compared your channel against them. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 42% below median
149.8K
48.1K 86 805 — your channel 427.5K
Avg reach / post 77% below median
12.5K
1.7K 2 831 — your channel 112.3K
Citation index better than 65% of niche
128
0 561 — your channel 1.6K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Tuesday

Audience is most active on this day at 19:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 3.26% vs norm 7.5%. Try polls & interactive formats.

Effect
+4.2pp ER
03

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same niche. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in minutes from public data. Want to go further? Run ads through us and hit your growth plan in a month.

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