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★ PromtPress Public Report · Issue № 001

Channel audit Mini House | House Projects

Mini House | House Projects
@proekty_domov0 • Homes up to 120m2 • Projects & plans • Facade design • Interior design RKN № 4942309229
08.07.2026
Subscribers
35 850
-239 per month
ERR (% who see posts)
4.0%
per day 2.6%
Reach/post
1.3K
ad reach 923/24h
or just forward the link to this page
Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
35 850
—
Subs reach
3.52%
avg % subs see post
Views/post
1.3K
median 1.3K · 29 days
Posts/wk
29.1
over period
7d trend
-0.5%
vs previous week
Reacts/post
7.0
total 865 reactions, 788 reposts, 0 comments
Post length
96 chars
median 73 · 29 days
Posts analyzed
124
29 days
Ad reach
923
24h avg
Churn / month
-239
last month
Mention rate
426
citation index · 437 channels mentioned ever
Channel age
2 years 5 months
created 09.01.2024
Section 02 · Content Analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Highlights months of growth vs. loss.

44.2K41.9K39.7K37.4K35.1K42.9KJul 2542.5KAug 2541.8KSep 2541.2KOct 2540.6KNov 2540KDec 2538.9KJan 2638.1KFeb 2637.5KMar 2636.8KApr 2636.4KMay 2636.1KJun 2635.9KJul 26
Period start
42 893
Now
35 851
Net growth
-7 042
Section 04 · Citations

Who mentions the channel and how

Citation index 426 — channel popularity rating based on mentions. Considers both count and weight of mentioners: a post from a 100K subs channel weighs more than from 1K subs. Ever mentioned by 437 different channels. Below — countries, format, channels, and topics.

Mentions by country
Russia 98.5%
Ukraine 0.8%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Mention format
Mentioned in a separate post 91.6%
In collections with 2-5 channels 7.7%
In collections with 6-10 channels 0.4%
In collections with 11+ channels 0.3%
In suspicious channels (bot-driven) 0.4%
Size of channels that mention
Micro-channels (up to 1K) 20.3%
1K–10K subs 7.6%
10K–30K subs 18.1%
30K–100K subs 29.3%
over 100K subs 24.7%
Mentioned in which topics
News & Media 32.2%
Interior & construction 31.9%
Food & cooking 8.6%
Nature 6.5%
Business & startups 3.9%
Section 05 · Ad Potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement stays relevant.

654
in 12 hours
923
in 24 hours
+41% vs prev.
1.1K
in 48 hours
+19% vs prev.
1.1K
in 72 hours
+4% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel highlighted — see its rank among niche neighbors.

Channel Subscribers
DДDOMEO. ДИЗАЙН | РЕМОНТ | НЕДВИЖИМОСТЬ 530.5K
PLLayout 453.6K
AIInterior & decor 450K
MKMy apartment 427.9K
MSWise Builder 410.2K
LCFavorite apartment 408.6K
GFGC FSK 378.1K
PRProRealty 377.5K
USSmart Builder 353.9K
PIPIK 337.3K
MDMini House | House ProjectsYou 35.9K
Section 07 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category «Interior & construction» (Russia) and compared your channel. Gray band = range for 80% of niche channels (p10 to p90). Black vertical = median. Red dot = your channel.

Subscribers 67% below median
109.2K
30.4K 35 850 — your channel 435.2K
Avg reach / post 80% below median
6.2K
1.4K 1 264 — your channel 26.1K
Citation index 18% below median
518
0 426 — your channel 2.5K
Section 08 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Wednesday

Audience is most active on this day at 08:00 MSK.

Effect
Best window for an important post
02

Increase video post share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing its share to 15-25%.

Effect
Video retains audience better
03

ER below niche benchmark — rethink formats

Current ER 3.52% vs norm 5.5%. Try polls & interactive formats.

Effect
+2.0pp ER
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
05

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic is an easy growth lever.

Effect
+5-15% ER

Want this done by PromtPress?

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