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★ PromtPress Public Report · Issue № 001

Channel audit Piter main

Piter main
@piter_glavnoe Top news of St. Petersburg. Ads: @your_adm Price: @media_cube Work with: telega.in/c/+RiON79U0bHA2YjAy @swaymedia @Spiral_Yuri @TpIpLe11…
28.06.2026
Subscribers
400 961
+58584 per month
ERR (% see posts)
5.0%
daily 4.5%
Reach/post
19.5K
ad reach 18.4K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. Subtitle under the number shows the period.

Subscribers
400 961
Subs reach
4.88%
avg % subs see post
Views/post
19.5K
median 17.9K · 29 days
Posts/day
10.1
~70 per week
7d trend
+34.0%
vs previous week
Reactions/post
184.4
total 55,505 reactions, 45,971 reposts, 3,570 comments
Post length
145 chars
median 130 · 29 days
Posts analyzed
301
29 days
Ad reach
18.4K
24h avg
Churn / month
+58584
last month
Citation rate
342
citation index · 605 channels mentioned ever
Channel age
3 years 5 months
created 13.01.2023
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

458.3K378.9K299.4K220K140.5K170.8KJun 25170.3KAug 25167.9KSep 25202KOct 25221.7KNov 25221.2KDec 25208.8KJan 26278.2KFeb 26327.7KMar 26295.3KApr 26274.9KMay 26338.4KJun 26
Period start
170 770
Now
401 032
Net growth
+230 262
Section 04 · Mentions

Who mentions the channel and how

Citation index 342 — channel popularity rating based on mentions. Considers not only count but also weight of mentioners: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 605 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 96.5%
Ukraine 0.1%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 97.6%
In collections with 2-5 channels 2.1%
In collections with 6-10 channels 0.0%
In collections with 11+ channels 0.3%
In suspicious channels (bot-driven) 0.0%
Size of channels mentioning
Micro-channels (up to 1K) 34.2%
1K–10K subs 12.3%
10K–30K subs 18.3%
30K–100K subs 17.5%
over 100K subs 17.7%
Topics of mentions
Other 18.2%
News & Media 13.2%
Images & photos 7.0%
Blogs 6.7%
Humor & entertainment 5.0%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

15.2K
12h
18.4K
24h
+21% vs prev.
31.7K
48h
+72% vs prev.
31.7K
72h
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
PEDirect Live • News 4.2M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.8M
M-Moscow is interesting 3.4M
PMFirst Moscow 3.2M
MAMash 3.1M
RNRIA Novosti 3M
SRMedia Russia not Moscow 2.8M
NMMoscow News 2.7M
MSMoscow today 2.7M
PGPiter mainYou 401K
Section 07 · Mention dynamics

How often the channel is mentioned

Monthly we track posts in other channels that mention your channel. Over the last 6 months such mentions were 79, they brought 156 798 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's cumulative rating.

Period Mentions Channels Brought subs
December 2025 23 20
5 325
Nov 2025 11 10
27 202
Oct 2025 12 9
54 056
September 2025 14 11
51 430
August 2025 12 11
6 480
July 2025 7 7
12 305
Total mentions
79
Months of data
6
Attracted subs
156 798
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category «News & Media» (Russia) and saw how your channel compares. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 50% below median
798.1K
228.1K 400 961 — your channel 3M
Avg reach / post 74% below median
74.7K
2.8K 19 549 — your channel 357.7K
Citation index 87% below median
2.6K
5 342 — your channel 14.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Sunday

Audience is most active on this day at 18:00 MSK.

Effect
Best window for important post
02

ER below niche benchmark — rethink formats

Current ER 4.88% vs norm 5.5%. Try polls and interactive formats.

Effect
+0.6pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Cross-post with same-niche channels quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

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