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★ PromtPress public report · Issue № 001

Channel audit Crossroads

Crossroads
@perekrestok_store We share news and promos, inspire with recipes, run awesome contests 🥰 Join us — it's delicious and pleasant 😋 Registered in the RKN list —…
23.08.2026
Subs
111 754
+17038 this month
ERR (% see posts)
8.0%
per day 3.1%
Reach/post
9.1K
ad reach 3.5K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. The subheading under the number shows for which period it was calculated.

Subs
111 754
—
Subscriber reach
8.12%
avg % of subs see post
Views/post
9.1K
median 4.8K · 29 days
Posts/week
16.0
for period
7d trend
-31.9%
vs previous week
Reacts/post
105.6
total 7 183 react., 2 871 rep., 0 comm.
Post length
360 chars
median 329 · 29 days
Posts analyzed
68
29 days
Ad reach
3.5K
avg over 24h
Churn / month
+17038
last month
Citations
314
citation index · 866 channels mentioned all time
Channel age
4 years 5 months
created 11.03.2022
Section 02 · Content analysis

What works best

Top posts by engagement and laggards — so you can see what to repeat and what to remove from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. On key months, exact sub counts are shown. Shows when the channel gained and when subs left.

148.9K128.6K108.2K87.9K67.6K105.7KAug 2583.9KOct 2579.9KNov 2574.4KDec 25117.2KJan 26114KFeb 2697.4KMar 2693.3KApr 2690.5KMay 2689.1KJun 2687.9KJul 26102.5KAug 26
Period start
105 743
Now
111 723
Net growth
+5 980
Section 04 · Citations

Who and how mention the channel

Citation index 314 — channel popularity rating based on mentions. Factors in not only their count, but also the weight of mentioners: a post from a channel with 100 k subs weighs more than from a channel with 1 k. For all time, the channel was mentioned 866 different channels. Below — from which countries, in what format, from which channels and in what topic.

Countries that mention you
Russia 98.6%
Belarus 0.1%
Ukraine 0.0%
Uzbekistan 0.0%
Iran 0.0%
Mentioned formats
Mentioned in a separate post 49.9%
In a collection with 2-5 channels 41.2%
In a collection with 6-10 channels 1.7%
In a collection with 11+ channels 7.3%
Suspicious channels (cheating) 4.1%
Size of mentioning channels
Micro-channels (up to 1k) 23.4%
1 to 10K subs 30.2%
10 to 30K subs 10.7%
30 to 100K subs 15.9%
100K+ subs 19.8%
Mentioned topics
Food & cooking 15.6%
News & Media 14.8%
Sales 9.9%
Other 9.0%
Marketing, PR, advertising 6.2%
Section 05 · Advertising potential

Post reach duration

Average reach of an ad post by time since publication. Helps estimate how long it makes sense for a placement to 'live'.

2.1K
for 12 hours
3.5K
for 24 hours
+67% vs prev.
4.3K
for 48 hours
+23% vs prev.
4.3K
for 72 hours
steady
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Highlighted your channel — you can see its place among neighbors in the niche.

Channel Subs
KoreaCooking Recipes Salads 🧑‍🍳 1M
FriПятёрочка 794.1K
🎂M🎂 Mom's Recipes 😋 674K
А|Air fryer | Recipes 595.4K
WedSimple Recipes 584.4K
KoreaRecipe book 553.9K
ChinaInside-Out Kitchen 535.7K
CountCountЖИК 484.3K
ERTasty and cheap 🥘 481.3K
РНEveryday Recipes 456.3K
MonCrossroadsYou 111.8K
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we track posts in other channels that mention your channel. Over the last 6 months such mentions were 161, they brought 69 429 New subs. Unlike the citation index above — here individual mention posts for the period, while there cumulative rating.

Period Mentions Channels Subs acquired
February 2026 41 33
120
January 2026 31 27
24 162
December 2025 50 40
44 348
November 2025 11 8
799
October 2025 9 4
0
September 2025 19 12
0
Total mentions
161
Months of data
6
Subscribers gained
69 429
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in «Food & cooking» (Russia) and looked at how the channel compares. Gray bar — this is the range covering 80% of channels in the niche (from p10 to p90). Black vertical — middle, median. Red dot — your channel.

Subs worse than median by 45%
202.4K
69.1K 111 754 — your channel 552.8K
Average reach / post better than 51% of niche
7.9K
1.1K 9 079 — your channel 51.1K
Citation index worse than median by 74%
1.2K
5 314 — your channel 3.3K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Can be checked off as a checklist; revisit this report in a month.

01

Main post of the week — Tuesday

Most active on this day at 18:00 MSK.

Effect
Best time for an important post
02

ER below niche benchmark — revisit formats

Current ER 8.12% vs norm 9.0%. Worth testing polls and interactive formats.

Effect
+0.9pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (organic integrations), Premium (target audience). PromtPress matches sources to the niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions typically add +5-15% to ER. One weekly poll on a 'hot' topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with same-segment channels once a quarter. No need for daily — 2-3 collabs drive relevant growth.

Effect
Growth from relevant audience

Want us to do this PromtPress?

This audit — something we can do in a few minutes based on public data. If you want to go further — run ads through us and close your growth plan in a month.

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