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★ PromtPress Public Report · Issue # 001

Channel audit Ozon Bank

Ozon Bank
@ozon_bank_official Настоящий банк для любителей выгоды 💙 Мы в MAX -> https://max.ru/ozonbank All news in one place 🔗 finance.ozon.ru Registered in Roskomnadzor list: https://s.ozon.ru/97tP0Hy
10.06.2026
Subscribers
405 954
-15701 per month
ERR (% see posts)
11.0%
per day 4.7%
Reach/post
48.1K
ad reach 19K/24h
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Section 01 · Channel Snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
405 954
Subscriber reach
11.85%
avg % of subs see post
Views/post
48.1K
median 44.4K · 26 days
Posts/week
6.8
for the period
7d trend
-7.5%
vs previous week
Reactions/post
254.4
total 6,614 reactions, 742 reposts, 0 comments
Post length
315 chars
median 312 · 26 days
Posts analyzed
26
26 days
Ad reach
19K
24h avg
Churn / month
-15701
last month
Citation rate
148
citation index · 373 channels mentioned it ever
Channel age
2 years 6 months
created 08.12.2023
Section 02 · Content Analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

470.8K412.4K354K295.6K237.3K255.5KJun 25261.3KJul 25268.8KAug 25310.1KSep 25340.2KOct 25362.6KNov 25380.4KDec 25395.6KJan 26375.5KFeb 26368KMar 26380.8KApr 26426KMay 26413.1KJun 26
Start date
255 506
Now
405 956
Net growth
+150 450
Section 04 · Mentions

Who mentions the channel & how

Citation index 148 — channel popularity score based on mentions. Considers both count & weight: a post from a 100k sub channel weighs more than from 1k subs. All-time mentions: 373 different channels. Below — from which countries, in what format, from which channels, and in which topics.

Countries of mentions
Russia 97.3%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 44.0%
In collections with 2-5 channels 34.5%
In collections with 6-10 channels 3.1%
In collections with 11+ channels 18.4%
In suspicious channels (bots) 4.2%
Size of channels mentioning
Micro-channels (up to 1K) 41.0%
1K to 10K subs 21.1%
10K to 30K subs 15.3%
30K to 100K subs 3.9%
over 100K subs 18.7%
Topics mentioned in
Telegram 15.0%
Economy 12.6%
Other 11.1%
News & Media 9.4%
Blogs 8.9%
Section 05 · Ad Potential

How long a post brings reach

Avg reach of ad post over time since publication. Helps estimate how long placement should «live».

15.5K
in 12 hours
19K
in 24 hours
+23% vs prev.
23.4K
in 48 hours
+23% vs prev.
28.7K
in 72 hours
+22% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
TEThe Economist 1.2M
TEAxe. Economy. 1.2M
BBRuthless Bankster 1M
ALAlfa-Bank 1M
RERussian economy 849.3K
ALAlfa-Investments 736.6K
MUMultiplier 734.3K
SBSber 717K
OGOlga Gogaladze 590.2K
BCMore than Economics 541.2K
OBOzon BankYou 406K
Section 07 · Mention Trends

How often the channel is mentioned

Monthly we track posts in other channels that mention yours. Over the last 6 months mentions found 226, they brought 182 967 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, while that is a cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 50 44
31 444
Nov 2025 50 48
29 876
Oct 2025 28 19
26 671
September 2025 45 33
38 410
August 2025 41 30
47 119
July 2025 12 7
9 447
Total mentions
226
Months of data
6
Acquired subscribers
182 967
Section 08 · Niche Comparison

Where the channel stands in its league

Top-100 channels in category «Economy» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#18/ 100
Rank in niche
Channel in top 18% — strong position
Subscribers better than 75% of niche
182.6K
57.1K 405 954 — your channel 696.6K
Avg reach / post better than 72% of niche
22.7K
2.5K 48 103 — your channel 87.8K
Citation index 82% below median 
807
0 148 — your channel 4K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Main post of the week — on Monday

Audience is most active on this day at 17:00 MSK.

Effect
Best time for important posts
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — an easy growth point.

Effect
+5-15% ER
04

Cross-promo with similar channels

Swap posts with same-segment channels once a quarter. No need daily — 2-3 collabs bring relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

Want this done by PromtPress?

This audit — what we can do in a few minutes based on public data. If you want to go further — run ads through us and close your growth plan in a month.

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