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★ PromtPress Public Report · Issue # 001

Channel audit Ostrovok!

Ostrovok!
@ostrovok_travel Oh! — Ostrovok. Oh! — that's your experience. Registered in the RKN list: https://knd.gov.ru/license?id=67390582772bb113f52b7c75®istryType=bloggersPermission
03.07.2026
Subscribers
88 323
-782 per month
ERR (% who see posts)
7.0%
per day 3.1%
Reach/post
5.6K
ad reach 2.7K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
88 323
—
Subscriber reach
6.35%
avg % subs see post
Views/post
5.6K
median 5.7K · 29 days
Posts/week
13.4
for period
7d trend
-6.8%
vs previous week
React./post
80.8
total 4,527 reactions, 846 reposts, 9,662 comments
Post length
320 chars
median 296 · 29 days
Posts analyzed
56
29 days
Ad reach
2.7K
avg per 24h
Churn / month
-782
last month
Citation rate
602
citation index · 1,082 channels mentioned all time
Channel age
8 years 7 months
created 15.11.2017
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

111.4K97.5K83.5K69.6K55.7K60KJul 2562.1KAug 2567.5KSep 2569.7KOct 2574.4KNov 2590.2KDec 2597.8KJan 2698.1KFeb 26103.2KMar 2695.9KApr 2690.5KMay 2688.8KJun 2688.4KJul 26
Period start
60 015
Now
88 328
Net growth
+28 313
Section 04 · Citations

Who mentions the channel and how

Citation index 602 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100k subs channel 'weighs' more than from a 1k subs channel. Over all time, the channel was mentioned by 1 082 different channels. Below — from which countries, in what format, from which channels, and in which topics.

Countries mentioning
Russia 95.6%
Belarus 0.2%
Ukraine 0.1%
Uzbekistan 0.1%
Iran 0.0%
Format mentioned in
Mentioned in a separate post 81.3%
In a bundle with 2-5 channels 12.6%
In a bundle with 6-10 channels 2.2%
In a bundle with 11+ channels 3.9%
In suspicious channels (bots) 2.5%
Size of channels mentioning
Micro-channels (under 1K) 31.9%
1K to 10K subs 21.8%
10K to 30K subs 18.1%
30K to 100K subs 13.7%
over 100K subs 14.4%
Topics mentioned in
Travel 37.2%
News & Media 9.6%
Other 8.4%
Blogs 6.2%
Fashion & Beauty 4.0%
Section 05 · Ad potential

How long a post generates reach

Avg ad post reach over time since publication. Helps estimate how long a placement stays relevant.

2.3K
in 12 hours
2.7K
in 24 hours
+17% vs prev.
3.7K
in 48 hours
+37% vs prev.
4.3K
in 72 hours
+16% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
M-Moscow - Where to Go | Poster 1.2M
AWAmazing World and Travel 1.2M
A«Pobeda Airlines 1.1M
MDMoscow Digest 563.8K
AEAEROFLOT 525.6K
MOMoskvichka 506.1K
TUTutu 501.7K
JPYandex Travel 499.9K
SunDiscount wagon 432.9K
3|333bet.cc | Official ® 406K
OSOstrovok!You 88.3K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 6 months such mentions were 708, they brought 49 678 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
January 2026 87 61
4 589
December 2025 112 68
13 013
November 2025 163 130
18 038
October 2025 118 73
4 962
September 2025 123 80
3 184
August 2025 105 60
5 892
Total mentions
708
Months of data
6
Acquired subscribers
49 678
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Travel» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 44% below median
158K
52.1K 88 323 — your channel 522.8K
Avg reach / post 58% below median
13.2K
2K 5 611 — your channel 102.7K
Citation index better than 68% of niche
76
0 602 — your channel 1.6K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit next month.

01

Main post of the week — on Monday

Audience is most active on this day at 14:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 6.35% vs norm 7.5%. Try polls & interactive formats.

Effect
+1.2pp ER
03

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts with channels in the same segment once a quarter. No need to do it daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in a few minutes from public data. To go further — run ads through us and hit your growth plan in a month.

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