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★ PromtPress Public Report · Issue # 001

Channel audit ProRealty

ProRealty
@ostorozhnobloggers About real estate and great architecture in Russia and beyond. News/ads @prostorojno Registered in RKN https://www.gosuslugi.ru/snet/67e67f86082102641806c7af
28.06.2026
Subscribers
377 225
-13508 per month
ERR (% see posts)
36.0%
per day 22.5%
Reach/post
127.4K
ad reach 84.7K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. Subtitle shows the period it covers.

Subscribers
377 225
Subscriber reach
33.77%
avg % subs see post
Views/post
127.4K
median 133.4K · 28 days
Posts/week
4.7
for the period
7d trend
-4.7%
vs previous week
React./post
1398.2
total 26,566 reactions, 7,194 reposts, 0 comments
Post length
794 chars
median 848 · 28 days
Posts analyzed
19
28 days
Ad reach
84.7K
24h avg
Churn / month
-13508
last month
Quotability
16
citation index · 376 channels mentioned it ever
Channel age
2 years 3 months
created 27.03.2024
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained or lost subs.

442.3K423.8K405.3K386.8K368.3K374.1KJun 25394.2KAug 25396.5KSep 25406.6KOct 25410.4KNov 25411.9KDec 25427Kjan 26426Kfeb 26427.9KMar 26419.5KApr 26413.4KMay 26391.4KJun 26
Period start
374 095
Now
377 245
Net growth
+3 150
Section 04 · Mentions

Who mentions the channel and how

Citation index 16 — channel popularity rating based on mentions. Considers both count and weight of mentioners: a post from a 100k subs channel weighs more than from 1k. All-time channel mentions 376 different channels. Below — from which countries, in what format, from which channels, and in which topic.

Countries mentioning
Russia 96.4%
Belarus 1.3%
Uzbekistan 0.6%
Ukraine 0.6%
Kyrgyzstan 0.0%
Format of mentions
Mentioned in a separate post 3.5%
In collections with 2-5 channels 5.3%
In a collection of 6-10 channels 0.0%
In collections with 11+ channels 91.2%
In suspicious channels (bots) 0.0%
Size of channels mentioning
Micro-channels (up to 1K) 23.8%
1K to 10K subs 73.4%
10K to 30K subs 2.6%
30K to 100K subs 0.1%
over 100K subs 0.0%
Topics of mentions
Instagram 24.5%
Images & photos 7.3%
News & Media 6.5%
Books 4.9%
Music 4.1%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post over time since publication. Helps estimate how long a placement should 'live'.

71.7K
in 12 hours
84.7K
in 24 hours
+18% vs prev.
107.6K
in 48 hours
+27% vs prev.
120.3K
in 72 hours
+12% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. We highlighted your channel — you can see its rank among niche peers.

Channel Subscribers
DOMEO. ДИЗАЙН | РЕМОНТ | НЕДВИЖИМОСТЬ 527.4K
PLLayout 454.9K
AIInterior & decor 451.3K
MKMy apartment 428.8K
MSWise Builder 411K
LKFavorite apartment 409.7K
PRProRealtyYou 377.2K
GFGC FSK 377K
USSmart Builder 354.3K
PIPIK 339.8K
CozyCozy 336.3K
Section 07 · Mention trends

How often the channel is mentioned

Monthly we track posts in other channels that mention yours. Over the last 6 months mentions count 133, they brought 82 635 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
December 2025 11 11
18 803
November 2025 22 22
12 025
October 2025 0 0
6 880
September 2025 0 0
15 259
August 2025 50 50
12 929
July 2025 50 50
16 739
Total mentions
133
Months in data
6
Gained subscribers
82 635
Section 08 · Niche comparison

Where channel stands in its league

Took top-100 channels in category "Interior & construction» (Russia) and saw how your channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

#8/ 100
Rank in niche
Channel in top 8% interior & construction Russia
Subscribers better than 90% of niche
110.5K
30.4K 377 225 — your channel 437.6K
Avg reach / post better than 90% of niche
6.5K
1.4K 127 371 — your channel 140.1K
Citation index 97% below median 
492
0 16 — your channel 2.5K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Increase posting frequency

Now 4.7 posts/wk. Active channels average 7-10. Consistency is key to retention.

Effect
Consistency > volume
02

Main post of the week — on Thursday

Audience is most active on this day at 17:00 MSK.

Effect
Best window for a key post
03

Increase video posts

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
05

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a 'hot' topic — easy growth point.

Effect
+5-15% ER

Want this done by PromtPress?

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