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★ PromtPress Public Report · Issue # 001

Channel audit Onlinetours

Onlinetours
@onlinetours Making the world closer and more accessible • Over 1000 tours online • Friendly service — support during travel • Quick tour search Website: https://www.onlinetours.ru Tour selection @Onlinetours_ru_bot Reg. in…
15.07.2026
Subscribers
65 633
-426 per month
ERR (% see posts)
21.0%
last day 8.7%
Reach/post
13.1K
ad reach 5.7K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
65 633
Subscriber reach
19.97%
avg % subs see post
Views/post
13.1K
median 13.7K · 29 days
Posts/week
5.0
for period
7d trend
-10.4%
vs previous week
Reactions/post
65.1
only 1,367 reactions, 1,048 reposts, 177 comments
Post length
996 chars
median 1000 · 29 days
Posts analyzed
21
29 days
Ad reach
5.7K
24h avg
Churn / month
-426
last month
Citation rate
23
citation index · 58 channels mentioned all time
Channel age
4 years 4 months
created 26.02.2022
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained and lost subs.

69.5K64.9K60.2K55.6K51K52.5KJul 2559.4K58.2KSep 2557.6KOct 2558.7KNov 2560.9KDec 2560.1KJan 2659.7KFeb 2659.5KMar 2658.9KApr 2658.4KMay 2663.2KJun 2665.7KJul 26
Period start
52 471
Now
65 632
Net growth
+13 161
Section 04 · Mentions

Who and how mentions the channel

Citation index 23 — channel popularity rating based on mentions. Considers both count and weight of mentioning channels: a post from a 100K sub channel «weighs» more than from 1K. All time channel mentioned 58 different channels. Below — countries, format, channels, topics.

Countries mentioning
Russia 99.1%
Ukraine 0.0%
Belarus 0.0%
Uzbekistan 0.0%
Iran 0.0%
Format of mentions
Mentioned in a separate post 87.0%
In collections with 2-5 channels 12.0%
In collections with 6-10 channels 0.9%
In collections with 11+ channels 0.0%
In suspicious channels (cheating) 32.4%
Size of channels mentioning
Micro-channels (up to 1K) 21.3%
1K–10K subs 14.8%
10K–30K subs 17.6%
30K–100K subs 38.0%
over 100K subs 8.3%
Topics of mentions
Travel 76.9%
Other 5.6%
Career 5.6%
Marketing, PR, advertising 2.8%
Telegram 1.9%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long placement should 'live'.

4.2K
last 12 hrs
5.7K
last 24 hrs
+36% vs prev.
7.1K
last 48 hrs
+25% vs prev.
8.9K
last 72 hrs
+25% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel highlighted — shows its rank among niche neighbors.

Channel Subscribers
M-Moscow - Where to Go | Events 1.2M
Pobeda Airlines 1.1M
MDMoscow Digest 556.4K
AEAEROFLOT 524.9K
MonMoskvichka 500.8K
JPYandex Travel 496.6K
TUTutu 494.1K
SunDiscount wagon 431.6K
OTOzon Travel 413.5K
CPMHow to travel almost free (RU) | Vandrouki, Вандруки, вандроки — это мы 401.7K
ONOnlinetoursYou 65.6K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 4, they brought 5 199 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, there it's cumulative rating.

Period Mentions Channels Brought subscribers
January 2026 0 0
74
December 2025 3 2
482
November 2025 0 0
3 406
October 2025 1 1
1 235
September 2025 0 0
2
August 2025 0 0
0
Total mentions
4
Months in data
6
Acquired subscribers
5 199
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Travel» (Russia) and compared your channel. Gray band: range for 80% of niche channels (p10 to p90). Black vertical: median. Red dot: your channel.

Subscribers 57% below median
153.4K
47.9K 65 633 — your channel 429.6K
Avg reach / post better than 50% of niche
12.4K
1.7K 13 108 — your channel 120.8K
Citation index 84% below median
147
0 23 — your channel 1.6K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off and revisit in a month.

01

Main post of the week — on Friday

On this day at 1:00 PM MSK the audience is most active.

Effect
Best window for an important post
02

Increase video post share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing the share to 15-25%.

Effect
Video retains audience better
03

System traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit — what we can do in a few minutes based on public data. Want to go further — run ads through us and hit your growth plan in a month.

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