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★ PromtPress public report · Issue # 001

Channel audit Fashion | Trends 2026

Fashion | Trends 2026
@odezhda_stil_moda Style inspiration for your wardrobe ✨ Ads: @VSOB63 If no reply: @serejka63 Invite friends: https://t.me/+W2zG2fRx1TBkYWY6 RKN: https://vk.cc/cIUOp6 Manager: @Spiral_Miya
09.07.2026
Subs
437 478
-5718 per month
ERR (% see posts)
5.0%
per day 1.9%
Reach/post
17.9K
ad reach 8.2K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subs
437 478
—
Subscriber reach
4.08%
avg % of subs see post
Views/post
17.9K
median 18.3K · 29 days
Posts/week
23.6
for the period
7d trend
-17.0%
vs previous week
Reactions/post
170.5
total 16,881 reactions, 5,372 reposts, 1,389 comments
Post length
114 chars.
median 83 · 29 days
Posts analyzed
99
29 days
Ad reach
8.2K
24h avg
Churn / month
-5718
last month
Citation rate
1 990
citation index · 6,748 channels mentioned all time
Channel age
2 years 5 months
created 19.01.2024
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

519.9K488.9K458K427.1K396.2K416.6KJul 25406.2KAug 25434.1KSep 25421.3KOct 25456.5KNov 25468.7KDec 25470.9Kjan 26496.3Kfeb 26476.6KMar 26460.9KApr 26450.6KMay 26444.9KJun 26438.6KJul 26
Period start
416 566
Now
437 478
Net growth
+20 912
Section 04 · Mentions

Who mentions the channel and how

Citation index 1 990 — channel popularity rating based on mentions. Considers not only count but also weight of mentioners: a post from a 100k subs channel weighs more than from a 1k subs channel. All-time channel mentions: 6 748 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 98.0%
Uzbekistan 0.4%
Belarus 0.3%
Ukraine 0.2%
Ethiopia 0.0%
Format of mentions
Mentioned in a separate post 97.4%
In collections with 2-5 channels 2.5%
In collections with 6-10 channels 0.0%
In collections with 11+ channels 0.0%
In suspicious channels (bots) 0.2%
Size of channels mentioning
Micro-channels (up to 1K) 5.5%
1K to 10K subs 43.2%
10K to 30K subs 24.0%
30K to 100K subs 16.8%
over 100K subs 10.5%
Topics of mentions
News & Media 28.2%
Fashion & Beauty 10.8%
Handicrafts 6.2%
Food & cooking 5.8%
Sales 5.1%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long placement should 'live'.

6.1K
in 12 hours
8.2K
in 24 hours
+34% vs prev.
10.3K
in 48 hours
+26% vs prev.
12.9K
in 72 hours
+25% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its place among niche neighbors.

Channel Subs
ZYGolden Apple 1.1M
NNFound on Wildberries 635.3K
MIMIXIT.RU 614.6K
M|Manicure | Nails 573.8K
NNFinds on Wildberries / WB 537.2K
EMElena Mixit 521.6K
GDFace gymnastics 472.5K
PMFashion | Trends 2026You 437.5K
PRPrimebery 398.9K
HWWB|OZON finds 393.5K
MIWorld 355.5K
Section 07 · Mention trends

How often the channel is mentioned

Each month we record posts in other channels that mention yours. Over the last 6 months such mentions were 2 359, they brought 190 039 new subs. This is a different metric from the citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Subs acquired
Jan 2026 662 624
43 239
December 2025 227 227
25 833
Nov 2025 108 106
30 690
Oct 2025 961 744
43 416
September 2025 2 2
0
August 2025 399 394
46 861
Total mentions
2 359
Months of data
6
Subs attracted
190 039
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Fashion & Beauty» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#8/ 100
Rank in niche
Channel in top 8% Fashion & Beauty Russia
Subs better than 90% of niche
171.1K
58.4K 437 478 — your channel 512.2K
Avg reach / post better than 52% of niche
13.4K
836 17 865 — your channel 109.1K
Citation index better than 90% of niche
136
0 1 990 — your channel 2.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Wednesday

Audience is most active on this day at 18:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 4.08% vs norm 5.5%. Try polls and interactive formats.

Effect
+1.4pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls and interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One weekly poll on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

This audit is what we can do in minutes from public data. To go further — run ads with us and hit your growth plan in a month.

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