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★ PromtPress public report · Issue # 001

Channel audit NEWS.BY

NEWS.BY
@newsby_btrc NEWS.BY: News of Belarus and the world First informational: we speak simply and clearly about important things. VK community: https://vk.com/newsby_btrc.
09.06.2026
Subscribers
23 087
+257 per month
ERR (% see posts)
12.0%
per day 8.9%
Reach/post
2.8K
ad reach 2.1K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
23 087
Subscriber reach
12.2%
avg % subs see post
Views/post
2.8K
median 1.9K · 13 days
Posts/day
70.1
~490 per week
7d trend
-53.2%
vs previous (week still ongoing)
Reactions/post
14.4
total 13,378 reactions, 10,571 reposts, 0 comments
Post length
379 chars
median 313 · 13 days
Posts analyzed
931
13 days
Ad reach
2.1K
24h avg
Churn / month
+257
last month
Citation rate
1 514
citation index · 4,219 channels mentioned all time
Channel age
6 years 9 months
created 16.08.2019
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel grew and which it lost subs.

50.6K42.2K33.8K25.4K17K45.9KMay 2529.5KJul 2522.7KAug 2520KSep 2519.8KOct 2519.7KNov 2519.9KDec 2524KJan 2623.3KFeb 2623KMar 2622.9KApr 2622.8KMay 26
Period start
45 910
Now
23 089
Net growth
-22 821
Section 04 · Mentions

Who mentions the channel and how

Citation index 1 514 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel weighs more than from a 1K sub channel. All time channel was mentioned by 4 219 different channels. Below — countries, formats, channels, and topics.

Countries mentioning
Belarus 70.9%
Russia 22.1%
Ukraine 0.8%
Uzbekistan 0.1%
Kazakhstan 0.1%
Format of mentions
Mentioned in a separate post 74.6%
In a collection of 2–5 channels 16.5%
In a collection of 6–10 channels 3.0%
In a digest with 11+ channels 5.9%
In suspicious channels (bot activity) 0.2%
What size channels mention
Micro-channels (up to 1K) 44.8%
1K–10K subs 41.9%
10K–30K subs 9.5%
30K–100K subs 3.3%
over 100K subs 0.5%
Topics of mentions
News & Media 64.0%
Politics 21.2%
Education 4.4%
Blogs 1.3%
Transport 0.9%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

1.6K
in 12 hours
2.1K
in 24 hours
+31% vs prev
2.1K
in 48 hours
stable
2.1K
in 72 hours
stable
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its place among niche neighbors.

Channel Subscribers
NLNEXTA Live 764.9K
MGMinsk. Main! 216.4K
ONOnliner 148.4K
Z|Mirror | News 108.6K
BEBELTA 80.5K
B&WChP Belarus | What's Happening? 75K
MLMinsk Live 72.8K
PBOverheard Belarus 58.2K
BGBelarus Main 56.8K
GGGomel. Main! 56K
NENEWS.BYYou 23.1K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention your channel. Over the last 6 months such mentions were 3 584, they brought 23 573 new subs. This is a different metric from the citation index above — here it's individual mention posts per period, while that is a cumulative rating.

Period Mentions Channels Brought subscribers
November 2025 439 161
407
October 2025 436 200
223
September 2025 658 280
151
August 2025 512 278
191
July 2025 817 413
450
June 2025 722 328
22 151
Total mentions
3 584
Months of data
6
Attracted subscribers
23 573
Section 08 · Niche comparison

Where the channel ranks in its league

Took top-100 channels in category «News & Media» (Belarus) and compared your channel. Gray band = range for 80% of niche channels (p10 to p90). Black vertical = median. Red dot = your channel.

#71/ 100
Rank in niche
Channel in the bottom half of the ranking
Subscribers better than 54% of niche
19.9K
5.2K 23 087 — your channel 67.6K
Avg reach / post 30% below median
4K
746 2 816 — your channel 15.9K
Citation index better than 90% of niche
82
0 1 514 — your channel 1.7K
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check them off and revisit next month.

01

Top post of the week — on Wednesday

On this day at 21:00 MSK the audience is most active.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually give +5-15% to ER. One poll per week on a hot topic — easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with same-segment channels quarterly. 2-3 collabs give relevant growth — no need daily.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

Want us to do this PromtPress?

This audit — what we can do in minutes using public data. Want to go further — run ads with us and close your growth plan in a month.

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