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★ PromtPress Public Report · Issue # 001

Channel audit NEWM TASS

NEWM TASS
@newm_news Educational project run by TASS DETI editorial team. NEWM is a new youth media. Apply for MEDIACLASS AT TASS 5.0 by filling out the form:…
15.07.2026
Subscribers
11 670
-121 per month
ERR (% see posts)
5.0%
in 24h 2.5%
Reach/post
654
ad reach 287/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the calculation period.

Subscribers
11 670
Subscriber reach
5.61%
avg % subs see post
Views/post
654
median 466 · 29 days
Posts/week
33.1
for period
7d trend
-4.7%
vs previous week
Reactions/post
28.2
only 3,971 reactions, 678 rep., 22 comments
Post length
252 chars
median 265 · 29 days
Posts analyzed
141
29 days
Ad reach
287
24h avg
Churn / month
-121
last month
Citation rate
300
citation index · 1,405 channels mentioned all time
Channel age
4 years 4 months
created 15.03.2022
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat & what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

13K12.3K11.5K10.8K10.1K10.3KJul 2510.7KAug 2511.7KSep 2512.2KOct 2512.3KNov 2512.3KDec 2512.1KJan 2611.8KFeb 2612KMar 2612.1KApr 2612KMay 2611.8KJun 2611.7KJul 26
Start of period
10 332
Now
11 670
Net growth
+1 338
Section 04 · Citations

Who mentions the channel and how

Citation index 300 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K subs channel weighs more than from 1K. All time, channel was mentioned by 1 405 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning you
Russia 96.2%
Ukraine 0.3%
Belarus 0.1%
Kazakhstan 0.0%
Kyrgyzstan 0.0%
How they mention you
Mentioned in a separate post 72.0%
In bundles with 2-5 channels 27.3%
In bundles with 6-10 channels 0.5%
In bundles with 11+ channels 0.2%
In suspicious channels (bot-boosted) 0.6%
Size of channels mentioning you
Micro-channels (up to 1K) 37.3%
1–10K subs 39.9%
10–30K subs 11.3%
30–100K subs 5.0%
over 100K subs 6.5%
Topics where mentioned
Education 36.0%
News & Media 28.9%
Politics 5.0%
Blogs 4.5%
Other 3.3%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post over time since publication. Helps estimate how long placement stays relevant.

223
in 12 hours
287
in 24 hours
+29% vs prev.
298
in 48 hours
+4% vs prev.
398
in 72 hours
+34% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel highlighted — shows its rank among niche neighbors.

Channel Subscribers
MAMath teacher Andrey 1M
OTANSWERS 578.2K
OTANSWERS 365.9K
OTOTVETI 452.3K
DNDanir on call | Math OGE 2026 | Umskul 340.7K
NGNastya Glasnaya | Russian Language OGE 2026 Umskul | Territory of Russian Language 297.1K
EHExcel Hacks | Accounting & Analytics 285.6K
SPSPISAL 280K
DMDark Mate | ANSWERS 254.8K
MOMoscow Education 233K
NTNEWM TASSYou 11.7K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions were 304, they brought 2 943 new subs. This is a different metric from the citation index above — here it's individual mention posts for the period, there it's a cumulative rating.

Period Mentions Channels Brought subscribers
Jan 2026 11 9
669
December 2025 15 11
153
Nov 2025 42 31
102
Oct 2025 33 25
240
Sep 2025 49 34
727
August 2025 154 103
1 052
Total mentions
304
Months in data
6
Attracted subscribers
2 943
Section 08 · Niche comparison

Where your channel ranks in its league

Top-100 channels in category «Education» (Russia) and compared your channel. Gray band: range for 80% of niche channels (p10–p90). Black vertical: median. Red dot: your channel.

Subscribers 85% below median
78.6K
27.6K 11 670 — your channel 297.2K
Avg reach / post 93% below median
9.8K
1.3K 654 — your channel 31.6K
Citation index better than 68% of niche
116
0 300 — your channel 657
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Tuesday

Audience is most active on this day at 19:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 5.61% vs norm 8.0%. Try polls & interactive formats.

Effect
+2.4pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

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