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★ PromtPress Public Report · Issue # 001

Channel audit Kuznitsa Nazarova (handmade knives)

Kuznitsa Nazarova (handmade knives)
@nazarklinokz «Kuznitsa Nazarova V.V.» Forging knives for over 20 years! Lifetime warranty. Over 45,000 satisfied customers We are popular, Chinese counterfeit us! Member of the ITALIAN knifemakers guild! To order:…
16.07.2026
Subscribers
13 400
-104 per month
ERR (% see posts)
3.0%
per day 2.1%
Reach/post
368
ad reach 286/24h
or just share this page link
Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. Subtitle shows the period.

Subscribers
13 400
Subs reach
2.75%
avg % of subs who see a post
Views/post
368
median 371 · 29 days
Posts/day
14.2
~99 per week
7d trend
-9.9%
vs previous week
Reactions/post
3.8
only 1,585 reactions, 598 reposts, 0 comments
Post length
848 chars.
median 927 · 29 days
Posts analyzed
419
29 days
Ad reach
286
24h avg
Churn / month
-104
last month
Citation index
498
citation index · 572 channels mentioned ever
Channel age
4 years 3 months
created 23.03.2022
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. loss.

17.9K16.7K15.5K14.2K13K17.2KJul 2517K16.2KSep 2516KOct 2515.6KNov 2515.3KDec 2514.9KJan 2614.5KFeb 2614.2KMar 2613.9KApr 2613.7KMay 2613.5KJun 2613.5KJul 26
Start of period
17 230
Now
13 400
Net growth
-3 830
Section 04 · Mentions

Who and how mentions the channel

Citation index 498 — channel popularity rating based on mentions. Considers not just count but weight of mentioning channels: a post from a 100K sub channel weighs more than from a 1K sub one. All-time channel mentions: 572 different channels. Below — from which countries, format, channels, and topics.

Countries mentioning
Russia 95.1%
Ukraine 0.8%
Belarus 0.5%
Uzbekistan 0.2%
Iran 0.0%
Format of mentions
Mentioned in a separate post 97.5%
In a collection with 2-5 channels 2.5%
In a collection with 6-10 channels 0.0%
In a collection with 11+ channels 0.0%
In suspicious channels (bot-boosted) 0.6%
Size of channels mentioning
Micro-channels (up to 1K) 4.9%
1K–10K subs 18.7%
10K–30K subs 20.6%
30K–100K subs 21.0%
100k+ subs 34.8%
Topics of mentions
News & Media 41.3%
Politics 10.4%
Shock content 5.9%
Nature 5.4%
Transport 4.8%
Section 05 · Ad potential

How long a post generates reach

Avg ad post reach over time since publication. Helps estimate how long a placement stays relevant.

219
in 12 hours
286
in 24 hours
+31% vs prev.
317
in 48 hours
+11% vs prev.
344
in 72 hours
+9% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
O2Offerzone 2. 5.8M
OFOfferzone 4.2M
OFOfferzone 1.2M
O3Offerzone 3. 3.5M
DEDealdost 3.1M
O4Offerzone 4. 2.4M
G-GrowDealz - Shopping Deals & Offers 2.2M
ALAliBaba Loot Deals 2.2M
PDPremium Deals 1.5M
SQShoppers Quest 1.3M
CNKuznitsa Nazarova (handmade knives)You 13.4K
Section 07 · Mention trends

How often the channel is mentioned

Monthly we record posts in other channels that mention yours. Over the last 6 months such mentions occurred 13, they brought 132 new subs. This is a different metric from the citation index above — here, individual mention posts for the period; there, a cumulative rating.

Period Mentions Channels Brought subs
Jan 2026 0 0
0
December 2025 0 0
0
November 2025 0 0
5
October 2025 2 1
25
September 2025 11 11
102
August 2025 0 0
0
Total mentions
13
Months of data
6
Acquired subs
132
Section 08 · Niche comparison

Where channel stands in its league

Took top-100 channels in category "Sales» (Russia) and saw how your channel compares. Gray band — range where 80% of niche channels fall (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 97% below median
412.2K
123.3K 13 400 — your channel 1.6M
Avg reach / post 96% below median
10.3K
652 368 — your channel 74.9K
Citation index better than 57% of niche
50
0 498 — your channel 3.2K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check them off and revisit this report in a month.

01

Main post of the week — on Tuesday

On this day at 20:00 MSK audience is most active.

Effect
Best window for important post
02

Increase video posts share

Video in Telegram retains audience longer and is better perceived by the algorithm. We recommend increasing share to 15-25%.

Effect
Video retains audience better
03

ER below niche benchmark — rethink formats

Current ER 2.75% vs norm 5.5%. Try polls & interactive formats.

Effect
+2.8pp ER
04

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
05

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a 'hot' topic — an easy growth point.

Effect
+5-15% ER

Want this done by PromtPress?

This audit is what we can do in minutes using public data. To go further — run ads with us and hit your growth target in a month.

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