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★ PromtPress Public Report · Issue № 001

Channel audit Astana - What? Where? When?

Astana - What? Where? When?
@myastanacity Capital channel "Astana - What? Where? When?" in Telegram! Send news and other info about Astana and Kazakhstan via the feedback form
04.07.2026
Subscribers
19 478
-69 per month
ERR (% see posts)
23.0%
per day 17.2%
Reach/post
4.4K
ad reach 3.4K/24h
or just forward this page link
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
19 478
—
Subscriber reach
22.68%
avg % subs see post
Views/post
4.4K
median 4.4K · 29 days
Posts/week
47.0
for the period
7d trend
-5.8%
vs previous week
Reactions/post
63.0
total 12,406 reactions, 2,299 reposts, 365 comments
Post length
480 chars
median 468 · 29 days
Posts analyzed
197
29 days
Ad reach
3.4K
24h avg
Churn / month
-69
for the last month
Citation rate
80
citation index · 210 channels mentioned ever
Channel age
9 years 9 months
created 19.09.2016
Section 02 · Content analysis

What works best

Top posts by engagement and underperformers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. See which months the channel gained or lost subs.

20.7K20.3K20K19.7K19.3K19.7KJul 2520KAug 2520.4KSep 2520.5KOct 2520.3KNov 2520.1KDec 2520KJan 2620KFeb 2619.8KMar 2619.6KApr 2619.4KMay 2619.5KJun 2619.5KJul 26
Start of period
19 697
Now
19 478
Net growth
-219
Section 04 · Mentions

Who mentions the channel and how

Citation index 80 — channel popularity rating based on mentions. Considers not only count but also weight of mentioning channels: a post from a 100K sub channel «weighs» more than from 1K. Ever mentioned by 210 different channels. Below — from which countries, format, channels, topics.

Countries mentioning
Kazakhstan 86.7%
Russia 11.1%
Belarus 0.1%
Ukraine 0.1%
Kyrgyzstan 0.1%
Format mentioned in
Mentioned in a separate post 75.5%
In a bundle with 2-5 channels 17.9%
In a bundle with 6-10 channels 3.7%
In a bundle with 11+ channels 3.0%
In suspicious channels (bots) 0.0%
Size of channels mentioning
Micro-channels (up to 1K) 84.3%
1K to 10K subs 7.2%
10K to 30K subs 3.6%
30K to 100K subs 4.1%
over 100K subs 0.7%
Topics mentioned in
News & Media 81.0%
Politics 10.4%
Blogs 2.1%
Economy 1.8%
Telegram 1.6%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

2.8K
in 12 hours
3.4K
in 24 hours
+21% vs prev.
3.6K
in 48 hours
+6% vs prev.
4.3K
in 72 hours
+19% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — you can see its rank among niche neighbors.

Channel Subscribers
DADauletten 342.4K
T-Tengrinews.kz - News of Kazakhstan 256.4K
Z-Zakon.kz - News of Kazakhstan and world 204.1K
ZNZTB NEWS - News of Kazakhstan 180.6K
ORORDA 139.3K
QUQumash 121.8K
QAQaz365.kz 96.9K
DADauletten.kz 80.1K
NENEKhabar 76.2K
ABAtameken Business - News of Kazakhstan 74.2K
A-Astana - What? Where? When?You 19.5K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we record posts in other channels that mention yours. Over the last 6 months such mentions were 43, they brought 949 new subs. This is a different metric than the citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subscribers
January 2026 16 11
184
December 2025 3 3
48
November 2025 3 3
42
October 2025 6 6
61
September 2025 10 10
201
August 2025 5 5
413
Total mentions
43
Months of data
6
Attracted subscribers
949
Section 08 · Niche comparison

Where your channel ranks in its league

Took top-100 channels in category «News & Media» and saw how your channel compares. Gray band — range covering 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#53/ 100
Position in niche
Channel in the bottom half of the ranking
Subscribers 3% below median
20K
5.5K 19 478 — your channel 95.8K
Avg reach / post better than 57% of niche
2.5K
1 4 417 — your channel 16.6K
Citation index better than 55% of niche
43
0 80 — your channel 431
Section 09 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off as done and revisit this report in a month.

01

Top post of the week — on Saturday

Audience is most active on this day at 20:00 ALMT.

Effect
Best window for an important post
02

System traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
03

Test polls and interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Exchange posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

Want this done by PromtPress?

This audit is what we can do in a few minutes based on public data. If you want to go further — run ads through us and close your growth plan in a month.

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