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★ PromtPress Public Report · Issue # 001

Channel audit Moscowtrends

Moscowtrends
@msktrnds Oat milk latte, e-scooter and two power banks. We write about the roaring capital more often than they repave tiles.
17.07.2026
Subscribers
25 591
202 posts 29 days
ERR (% who see posts)
5.0%
per day 22.0%
Reach/post
709
ad reach 5.6K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card — a separate channel health indicator. Subtitle below the number shows the period it covers.

Subscribers
25 591
Subscriber reach
2.77%
avg % subs see post
Views/post
709
median 18 · 29 days
Posts/week
47.8
for the period
7d trend
+2691.1%
vs prev week
Reactions/post
1.9
only 382 reactions, 181 rep., 0 comments
Post length
178 chars
median 158 · 29 days
Posts analyzed
202
29 days
Ad reach
5.6K
24h avg
Citations
0
citation index (cumulative)
Channel age
5 months 16 days
created 31.01.2026
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat & what to drop.

Section 03 · Ad potential

How long a post brings reach

Avg ad post reach over time since publication. Helps estimate how long a placement should 'live'.

4.3K
in 12 hrs
5.6K
in 24 hrs
+30% vs prev.
5.6K
in 48 hrs
stable
5.6K
in 72 hrs
stable
Section 04 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its place among niche neighbors.

Channel Subscribers
M-Moscow - where to go | Poster 1.2M
А«Pobeda Airlines 1.1M
MDMoscow Digest 556.4K
АЭAEROFLOT 524.9K
MOMoscow girl 500.8K
YPYandex Travel 496.6K
TUTutu 494.1K
SunDiscount train 431.6K
OTOzon Travel 413.5K
SPHow to travel almost free (RU) | Vandrouki, Вандруки, вандроки — это мы 401.7K
MOMoscowtrendsYou 25.6K
Section 05 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «Travel» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 83% below median
153.4K
47.9K 25 591 — your channel 429.6K
Avg reach / post 94% below median
12.4K
1.7K 709 — your channel 120.8K
Citation index 99% below median
147
0 0 — your channel 1.6K
Section 06 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit in a month.

01

Top post of the week — on Tuesday

Audience most active at this time and 18:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 2.77% vs norm 7.5%. Try polls & interactive formats.

Effect
+4.7pp ER
03

System traffic buy

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by +5-15%. One poll per week on a hot topic — easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with channels in the same segment. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want this done by PromtPress?

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