PromtPress Telegram marketing
RU EN
Download PDF
★ PromtPress Public Report · Issue № 001

Channel audit Gulyay, Moskva

Gulyay, Moskva
@moswalker All about Moscow in one place. Ads: @Alivian Link: @moswalker Send your news, photos and videos to our bot: @InboxmskBot We work with @Tgpodbor_official, @swaymedia and @Spiral_Yuri RKN:…
08.06.2026
Subscribers
715 563
+79351 per month
ERR (% see posts)
4.0%
daily 2.8%
Reach/post
26K
ad reach 20.3K/24h
or just forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
715 563
—
Subs reach
3.64%
avg % subs see post
Views/post
26K
median 24.7K · 29 days
Posts/day
18.0
~126 per week
7d trend
-17.0%
vs previous week
Reacts/post
238.4
total 128,514 reactions, 77,341 reposts, 0 comments
Post length
133 chars
median 109 · 29 days
Posts analyzed
539
29 days
Ad reach
20.3K
24h avg
Churn / month
+79351
last month
Citation rate
1 916
citation index · 6,085 channels mentioned all time
Channel age
3 years 8 months
created 24.09.2022
Section 02 · Content analysis

What works best

Top posts by engagement & underperformers — to see what to repeat & what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart over the year. Key months show exact subscriber count. See which months the channel gained and which it lost subs.

798.1K683.4K568.8K454.1K339.4K437.8KJun 25511.4KJul 25502KAug 25492KSep 25491.2KOct 25461.7KNov 25451.8KDec 25446.5KJan 26420.3KFeb 26399.5KMar 26385.8KApr 26467.6KMay 26715.1KJun 26
Period start
437 840
Now
715 546
Net growth
+277 706
Section 04 · Citations

Who mentions the channel and how

Citation index 1 916 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioning channels: a post from a 100k subs channel weighs more than from a 1k subs one. All time channel mentions: 6 085 different channels. Below: from which countries, format, channels, and topics.

Mentioning countries
Russia 95.2%
Ukraine 1.3%
Kazakhstan 0.8%
Uzbekistan 0.6%
Kyrgyzstan 0.4%
Format of mentions
Mentioned in a separate post 27.4%
In collections with 2-5 channels 56.5%
In collections with 6-10 channels 14.1%
In collections with 11+ channels 2.0%
In suspicious channels (bots) 0.4%
Size of mentioning channels
Micro-channels (up to 1K) 3.0%
1K–10K subs 28.1%
10K–30K subs 27.7%
30K–100K subs 21.0%
over 100K subs 20.2%
Topics of mentions
Humor & entertainment 17.6%
News & Media 13.0%
18+ 7.8%
Games 6.7%
Shock content 5.2%
Section 05 · Ad potential

How long a post generates reach

Avg reach of ad post by time since publication. Helps estimate how long placement should 'live'.

15.9K
12h
20.3K
24h
+28% vs prev.
20.3K
48h
stable
27.9K
72h
+37% vs prev.
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
PEDirect Live • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.9M
M-Moscow is interesting 3.5M
MAMash 3.1M
PMFirst Moscow 3.1M
RNRIA Novosti 3.1M
SRMedia Russia not Moscow 2.9M
MNMoscow News 2.7M
MSMoscow today 2.7M
GMGulyay, MoskvaYou 715.6K
Section 07 · Mention dynamics

How often the channel is mentioned

Every month we track posts in other channels that mention yours. Over the last 6 months such mentions were 4 133, they brought 84 589 new subs. This is a different metric from the citation index above — here it's individual mention posts over the period, there it's cumulative rating.

Period Mentions Channels Brought subs
December 2025 2 449 1 444
17 349
Nov 2025 993 666
5 436
Oct 2025 0 0
0
September 2025 238 234
27 567
August 2025 318 315
19 207
July 2025 135 132
15 030
Total mentions
4 133
Months of data
6
Attracted subs
84 589
Section 08 · Niche comparison

Where channel stands in its league

Took top-100 channels in category "News & Media» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#86/ 100
Rank in niche
Channel in the bottom half of the ranking
Subscribers 16% below median
853K
231.3K 715 563 — your channel 2.9M
Avg reach / post 64% below median
73K
3.1K 26 023 — your channel 344K
Citation index 23% below median
2.5K
5 1 916 — your channel 14.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Top post of the week — on Saturday

Audience most active on this day at 18:00 MSK.

Effect
Best window for an important post
02

ER below niche benchmark — rethink formats

Current ER 3.64% vs norm 5.5%. Try polls & interactive formats.

Effect
+1.9pp ER
03

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
04

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One poll per week on a hot topic is an easy win.

Effect
+5-15% ER
05

Cross-promo with neighboring channels

Swap posts quarterly with same-segment channels. Not daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience

Want us to do this PromtPress?

This audit is what we can do in minutes from public data. Want to go further? Run ads through us & hit your growth plan in a month.

Launch Telegram ads Contact manager
Already a client? Log in →
Link copied