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★ PromtPress Public Report · Issue # 001

Channel audit Moscow Reviewer

Moscow Reviewer
@mosreview Glossy stories, trendy restaurants & capital legends from lifestyle author Afisha Daily and Forbes Channel link: @mosreview Share something interesting (anonymous): @mosmediabot Integrations and…
10.07.2026
Subscribers
85 937
-1303 per month
ERR (% see posts)
8.0%
per day 4.4%
Reach/post
7K
ad reach 3.8K/24h
or just forward the link to this page
Section 01 · Channel Snapshot

Key channel metrics

Each card — a separate channel health indicator. Subtitle under the number shows the period it covers.

Subscribers
85 937
—
Subscriber reach
8.18%
avg % of subs see a post
Views/post
7K
median 5.3K · 29 days
Posts/week
36.8
over period
7d trend
-4.2%
vs previous week
Reactions/post
65.3
only 10,246 reactions, 13,957 reposts, 0 comments
Post length
273 chars
median 219 · 29 days
Posts analyzed
157
29 days
Ad Reach
3.8K
24h avg
Churn / month
-1303
last month
Citations
556
citation index · 2,167 channels mentioned it ever
Channel age
3 years 7 months
created 11.11.2022
Section 02 · Content Analysis

What works best

Top posts by engagement and outliers — to see what to repeat and what to drop from rotation.

Section 03 · Subscriber Dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows which months the channel gained and lost subs.

119.9K110.7K101.5K92.3K83.1K114.7KJul 25112KAug 25108.8KSep 25106.1KOct 25103.4KNov 25101KDec 2597.7KJan 2694.7KFeb 2692.4KMar 2690.2KApr 2688.6KMay 2687.5KJun 2686.3KJul 26
Start of period
114 737
Now
85 937
Net growth
-28 800
Section 04 · Ad Potential

How long a post generates reach

Avg ad post reach over time since publication. Helps estimate how long placement should 'live'.

2.9K
in 12 hours
3.8K
in 24 hours
+31% vs prev.
4.1K
in 48 hours
+8% vs prev.
4.9K
in 72 hours
+19% vs prev.
Section 05 · Competitors

Who you compete with

11 nearest channels by topic and audience. Your channel is highlighted — see its rank among niche peers.

Channel Subscribers
M-Moscow - where to go | Poster 1.2M
A«Pobeda Airlines 1.1M
MDMoscow Digest 559.8K
AEAEROFLOT 525.4K
MOMoskvichka 502.6K
YAPYandex Travel 498.7K
TUTutu 497.1K
SunDiscount wagon 432.2K
CPMWays to travel almost free (RU) | Vandrouki, Вандруки, вандроки — это мы 401.8K
OTOzon Travel 398.9K
MRMoscow ReviewerYou 85.9K
Section 06 · Niche Comparison

Where the channel stands in its league

Took top-100 channels in category "Travel» (Russia) and saw how your channel compares. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

Subscribers 43% below median
149.8K
48.1K 85 937 — your channel 427.5K
Avg reach / post 44% below median
12.5K
1.7K 7 026 — your channel 112.3K
Citation index better than 65% of niche
128
0 556 — your channel 1.6K
Section 07 · Strategy

What to do right now

5 priority actions ranked by expected impact. Check off & revisit in a month.

01

Main post of the week — Thursday

Audience most active on this day at 12:00 MSK.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress picks sources for your niche.

Effect
+1000-3000 subs
03

Test polls and interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic — easy growth lever.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with same-segment channels quarterly. 2-3 collabs give relevant growth — no need daily.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — organic traffic source.

Effect
Organic traffic source

Want this done by PromtPress?

This audit is what we can do in a few minutes using public data. Want to go further? — Run ads with us and hit your growth plan in a month.

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