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★ PromtPress Public Report · Issue № 001

Channel audit My Moscow

My Moscow
@moscowmi One of the largest Moscow channels. Send news: @mymooscow_bot Partnerships: @zubar89 Channel works with @Tgpodbor_official Included in RKN list: https://rkn.link/AIM
05.07.2026
Subscribers
403 822
-10853 per month
ERR (% see posts)
9.0%
daily 7.2%
Reach/post
34.5K
ad reach 29.1K/24h
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Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle below the number shows the period it covers.

Subscribers
403 822
—
Subs reach
8.55%
avg % subs see post
Views/post
34.5K
median 34.6K · 29 days
Posts/day
16.5
~116 per week
7d trend
-9.0%
vs previous week
Reactions/post
313.2
155K reactions, 237K reposts, 0 comments
Post length
185 chars
median 148 · 29 days
Posts analyzed
496
29 days
Ad reach
29.1K
24h avg
Churn / month
-10853
last month
Citations
1 059
citation index · 4,183 channels mentioned all time
Channel age
10 years 9 months
created 24.09.2015
Section 02 · Content analysis

What works best

Top posts by engagement & outsiders — to see what to repeat and what to drop.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. Key months show exact subscriber count. Shows months of growth vs. churn.

615.5K558.1K500.7K443.3K385.9K493.1KJul 25524.2KAug 25533.8KSep 25526.1KOct 25547.4KNov 25547KDec 25529.9KJan 26527.8KFeb 26479KMar 26451.2KApr 26428.6KMay 26416.3KJun 26405KJul 26
Period start
493 103
Now
403 836
Net growth
-89 267
Section 04 · Citations

Who mentions the channel and how

Citation index 1 059 — channel popularity rating based on mentions. Considers not only their count but also the weight of mentioners: a post from a 100k subs channel "weighs" more than from a 1k subs channel. All-time channel mentions: 4 183 different channels. Below: countries, format, sources, topics.

Countries mentioning
Russia 91.8%
Uzbekistan 4.2%
Ukraine 1.5%
Iran 0.3%
Belarus 0.2%
Mention format
Mentioned in a separate post 34.5%
In collections with 2-5 channels 11.6%
In collections with 6-10 channels 6.5%
In collections with 11+ channels 47.4%
In suspicious channels (bots) 1.8%
What size channels mention
Micro-channels (up to 1K) 20.7%
1K–10K subs 47.9%
10K–30K subs 17.7%
30K–100K subs 7.4%
over 100K subs 6.2%
Mentioned topics
Humor & entertainment 16.4%
News & Media 13.8%
Telegram 6.0%
Blogs 5.9%
Music 4.6%
Section 05 · Ad potential

How long a post brings reach

Avg reach of ad post by time since publication. Helps estimate how long a placement should 'live'.

22K
12h
29.1K
24h
+32% vs prev
36.3K
48h
+25% vs prev
36.9K
72h
+2% vs prev
Section 06 · Competitors

Who you compete with

11 nearest channels by topic & audience. Your channel is highlighted — see its rank among niche neighbors.

Channel Subscribers
PEDirect • News 4.1M
TLTopor Live 4.1M
M•Moskvach • Moscow News 3.8M
M-Moscow is interesting 3.4M
PMFirst Moscow 3.2M
MAMash 3.1M
RNRIA Novosti 3M
SRMedia Russia not Moscow 2.8M
NMMoscow News 2.7M
MSMoscow today 2.7M
MMMy MoscowYou 403.8K
Section 07 · Mention dynamics

How often the channel is mentioned

Each month we track posts in other channels that mention yours. Over the last 6 months such mentions: 226, they brought 134 749 new subs. Different from citation index above — here individual mention posts per period, there cumulative rating.

Period Mentions Channels Brought subs
January 2026 41 34
26 114
December 2025 19 19
11 864
Nov 2025 60 52
39 791
Oct 2025 44 36
29 054
September 2025 26 20
2 838
August 2025 36 30
25 088
Total mentions
226
Months of data
6
Attracted subs
134 749
Section 08 · Niche comparison

Where the channel stands in its league

Took top-100 channels in category «News & Media» (Russia) and compared your channel. Gray band — range for 80% of niche channels (p10 to p90). Black vertical — median. Red dot — your channel.

#100/ 100
Rank in niche
Channel in the bottom half of the ranking
Subscribers 49% below median
792.8K
225.4K 403 822 — your channel 3M
Avg reach / post 53% below median
73.2K
2.8K 34 525 — your channel 356.4K
Citation index 58% below median
2.5K
5 1 059 — your channel 14.7K
Section 09 · Strategy

What to do right now

5 priority actions sorted by expected impact. Check off and revisit this report in a month.

01

Best post day — Thursday

Audience is most active on this day at 08:00 MSK.

Effect
Best window for an important post
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (native integrations), Premium (target audience). PromtPress finds sources for your niche.

Effect
+1000-3000 subs
03

Test polls & interactive formats

Posts with polls/reactions usually boost ER by 5-15%. One weekly poll on a hot topic is an easy growth point.

Effect
+5-15% ER
04

Cross-promo with neighboring channels

Cross-post with same-niche channels quarterly. No need daily — 2-3 collabs give relevant growth.

Effect
Growth from relevant audience
05

Update channel description for Telegram search

Telegram search scans descriptions. Add 3-5 niche keywords — it's a source of organic traffic.

Effect
Organic traffic source

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