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★ PromtPress Public Report · Issue № 001

Channel audit Интересная Москва | афиша

Интересная Москва | афиша
@mocdsr We write about the most vibrant and current events in the capital Link: https://t.me/+EreyhmDW5xcyYjIy Advertising: @miraMtg RKN: 6414676528 https://tgpost.ru/tg/mocdsr
23.08.2026
Subs
199 812
+50338 per month
ERR (% see posts)
8.0%
per day 5.7%
Reach/post
14.7K
ad reach 11.4K/24h
or simply forward the link to this page
Section 01 · Channel snapshot

Key channel metrics

Each card is a separate channel health indicator. The subtitle under the number shows the period it covers.

Subs
199 812
Subs reach
7.36%
avg. % of subs see post
Views/post
14.7K
median 14.2K · 29 days
Posts/wk
18.8
for the period
Trend 7d
+2.8%
vs previous week
Reacts/post
165.8
total 13 268 reactions, 6 437 reposts, 0 comments.
Post length
294 chars.
median 269 · 29 days
Posts analyzed
80
29 days
Ad reach
11.4K
avg over 24h
Churn / month
+50338
for the past month
Citations
6
citation index · 325 channels mentioned all time
Channel age
3 years 11 months
created 21.09.2022
Section 02 · Content analysis

What works best

Top posts by engagement and outsiders — to see what to repeat and what to remove from rotation.

Section 03 · Subscriber dynamics

How the channel grew over the year

Subscriber growth chart for the year. On key months, exact subscriber counts are shown. Shows in which months the channel grew and in which it lost subscribers.

222K191K160K129K97.9K164.4KOct 25156.1KDec 25153.9KJan 26147.3KFeb 26143.2KMar 26121.2KApr 26155.2KMay 26176.2KJun 26161.6KJul 26163KAug 26
Period start
164 438
Now
199 812
Net growth
+35 374
Section 04 · Citations

Who and how mentions the channel

Citation index 6 — a channel popularity rating based on mentions. Takes into account not only their count but also the weight of mentioners: a post from a channel with 100 K subs “weighs” more than from a channel with 1 K. Over all time the channel was mentioned 325 different channels. Below — from which countries, in what format, from which channels, and on what topics.

Mentions by country
Russia 93.9%
Belarus 0.3%
Ukraine 0.0%
Uzbekistan 0.0%
Iran 0.0%
Mention format
Mentioned in a separate post 13.1%
In collections with 2-5 channels 84.3%
In collections with 6-10 channels 2.4%
In collections with 11+ channels 0.3%
In suspicious channels (fake engagement) 0.5%
Mentioning channel sizes
Micro-channels (up to 1k) 13.3%
1K to 10K subs 61.3%
10K to 30K subs 15.5%
30K to 100K subs 6.4%
more than 100K subscribers 3.5%
Mention topics
Esoterica 20.0%
News & Media 13.6%
Humor and entertainment 11.2%
Blogs 10.9%
Career 8.3%
Section 05 · Ad potential

Post reach duration

Average reach of an ad post over time since publication. Helps estimate how long a placement should 'live'.

8.7K
for 12 hours
11.4K
for 24 hours
+31% vs prev.
12.1K
for 48 hours
+6% vs prev.
13.5K
for 72 hours
+12% vs prev.
Section 06 · Competitors

Who you compete with

11 closest channels by topic and audience. We highlighted your channel — you can see what place it takes among niche neighbors.

Channel Subs
M•Москвач • Новости Москвы 4.3M
TLТопор Live 4.1M
LBLive • News 4M
M-Москва - это интересно 3.3M
FMFirst Moscow 3.2M
MAMash 3.1M
RIARIA Novosti 3M
NMНовости Москвы 2.7M
MSМосква сегодня 2.7M
MRMedia Russia not Moscow 2.6M
IMИнтересная Москва | афишаYou 199.8K
Section 07 · Niche comparison

Where the channel ranks in its league

Took top-100 channels of category «News & Media» (Russia) and compared it against them. The gray bar — a range in which 80% of channels in the niche fall (from p10 to p90). The black line — the middle, the median. The red dot — your channel.

Subs worse than median by 74%
782.3K
223.8K 199 812 — your channel 3.2M
Avg reach/post worse than median by 79%
71K
2.8K 14 698 — your channel 355.3K
Citation index worse than median by 99%
2.6K
5 6 — your channel 15.1K
Section 08 · Strategy

What to do now

5 priority actions, arranged by expected impact. Check off as a checklist and return to this report in a month.

01

Top post of the week — Tuesday

On this day and at 16:00 MSK the audience is most active.

Effect
Best window for key posts
02

Systematic traffic buying

Three formats for your media: Inhouse (premium channels), Native (organic integrations), Premium (target audience). PromtPress picks sources for the niche.

Effect
+1000-3000 subs
03

Test polls and interactive formats

Posts with polls/reactions usually add +5-15% to ER. One weekly poll on a “hot” topic — an easy growth.

Effect
+5-15% ER
04

Cross-promo with adjacent channels

Exchange posts with same-segment channels quarterly. No need daily — 2-3 collabs drive relevant growth.

Effect
Relevant audience growth
05

Update channel description for Telegram search

Telegram search looks at descriptions. Add 3-5 niche keywords — a source of organic traffic.

Effect
Organic traffic source

Want this done? PromtPress?

This audit — what we can do in a few minutes based on public data. If you want to go further — launch ads through us and hit your growth plan in a month.

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